Citation map · Study

SZodixStudyAcademic Library

Shelves Open access

Study · an open academic library·Metadata from OpenAlex (CC0)·Shelves·OpenAlex metadata, de-duplicated

Exploring Innovative Teaching among Marketing Educators: Perceptions of Innovative Activities and Existing Reward and Support Programs

16 references·8 citing·45 second hop

FromToDepth

this work references cited by second hop

References

1983The social psychology of creativity: A componential conceptualization.4,030 cited
2000Annual Meeting of the American Educational Research Association2,229 cited
1982Exploring marketing research1,030 cited
2000Performance Productivity and Quality of Frontline Employees in Service Organizations727 cited
1978Research for Marketing Decisions601 cited
2020PERFORMANCE PRODUCTIVITY AND QUALITY FRONTLINE EMPLOYEES IN SERVICE ORGANIZATIONS516 cited
1997Relationships among experience, teacher efficacy, and attitudes toward the implementation of instructional innovation475 cited
1909The Carnegie Foundation for the Advancement of Teaching437 cited
1997Innovation in Large Lectures: Teaching for Active Learning309 cited
1989Research for Marketing Decisions305 cited
1997Faculty Perceptions of Marketing Journals289 cited
1992Corporate codes of ethics and sales force behavior: A case study229 cited
1999Marketing Education in the Year 2000: Changes Observed and Challenges Anticipated158 cited
1987Marketing Journal Hierarchies: Faculty Perceptions, 1986-87127 cited
1985Perceived Quality of Fifty Selected Journals: Academicians and Practitioners

Only edges whose both ends are imported exist here. Widen the year window, or show the whole map. Back to the work

95 cited

2000A Decision Model for Integration across the Business Curriculum in the 21st Century80 cited

Cited by

2015Reverse teaching: Exploring student perceptions of “flip teaching”64 cited
2007Prison Field Trips: Can White-Collar Criminals Positively Affect the Ethical and Legal Behavior of Marketing and MBA Students?35 cited
2005Design and Implementation of an Interdisciplinary Marketing/Management Course on Technology and Innovation Management26 cited
2009Cash for Comment18 cited
2018A Scholarship Approach to Embedding Creativity and Sustainability in Marketing Principles Curriculum15 cited
2012The Influence of New Product Characteristics on Rate of Adoption15 cited
2006Using the CPPD Method of Analysis for Teaching Case Studies in the Marketing Management Class11 cited
2008Revelando e compreendendo o relacionamento professor-aluno em Marketing10 cited