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How activist organizations are using the Internet to build relationships

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References

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2007Theorizing engagement: the potential of a critical dialogic approach420 cited
2014What do StakeholdersLikeon Facebook? Examining Public Reactions to Nonprofit Organizations’ Informational, Promotional, and Community-Building Messages356 cited
2006Corporate citizenship and public relations: The importance and interactivity of social responsibility issues on corporate websites321 cited

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2018

Hashtag activism and message frames among social movement organizations: Semantic network analysis and thematic analysis of Twitter during the #MeToo movement

317 cited

2007Testing the Linkages Among the Organization?Public Relationship and Attitude and Behavioral Intentions291 cited

2013Social Media for Socially Responsible Firms: Analysis of Fortune 500’s Twitter Profiles and their CSR/CSIR Ratings254 cited

2005Privileging Identity, Difference, and Power: The Circuit of Culture As a Basis for Public Relations Theory240 cited

2008Candidates Make Good Friends: An Analysis of Candidates' Uses of Facebook224 cited

2011Revisiting the concept “dialogue” in public relations210 cited

2010Authentic dialogue? The role of “friendship” in a social media recruitment campaign204 cited

2015From Homo Economicus to Homo dialogicus: Rethinking social media use in CSR communication202 cited

2008Crisis Communications Management on the Web: How Internet‐Based Technologies are Changing the Way Public Relations Professionals Handle Business Crises198 cited