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Doação de sangue: uma visão de marketing
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Doação de sangue: uma visão de marketing (2005)Doação de sangue: uma visão de marketingHow regular blood donors explain their behavior (2004)How regular blood donors expl…Conscientiousness, emotional stability, perceived control and the frequency, recency, rate and years of blood donor behaviour (2004)Conscientiousness, emotional …Increasing blood availability by changing donation patterns (2003)Increasing blood availability…Attitudes toward blood donation incentives in the United States: implications for donor recruitment (2003)Attitudes toward blood donati…The contribution of sociodemographic, medical, and attitudinal factors to blood donation among the general public (2002)The contribution of sociodemo…Motivations to donate blood: demographic comparisons (2002)Motivations to donate blood: …The potential impact of incentives on future blood donation behavior (2001)The potential impact of incen…First‐time blood donors: demographic trends (2001)First‐time blood donors: demo…Analysis of donor return behavior (1999)Analysis of donor return beha…College Student's Blood Donation Behavior: (1996)College Student's Blood Donat…Explaining blood donation: the trust factor. (1995)Explaining blood donation: th…Administracao estrategica de servicos: operacoes para a satisfacao do cliente (1994)Administracao estrategica de …Communication and Control Processes in the Delivery of Service Quality (1988)Communication and Control Pro…A Role Theory Perspective on Dyadic Interactions: The Service Encounter (1985)A Role Theory Perspective on …A review of blood donor motivation and recruitment (1977)A review of blood donor motiv…Barriers and motivations for blood donation: an integrative review (2023)Barriers and motivations for …Recommendations for application and interpretation of the Blood Donor Satisfaction Questionnaire (BDSQ) (2020)Recommendations for applicati…Does Religiosity Predict Blood Donation in Brazil? (2019)Does Religiosity Predict Bloo…Development of a blood donor satisfaction questionnaire (BDSQ) (2019)Development of a blood donor …Redes Sociais e Promoção da Saúde: Utilização do Facebook no Contexto da Doação de Sangue (2018)Redes Sociais e Promoção da S…Blood hero: An application for encouraging the blood donation by applying gamification (2016)Blood hero: An application fo…Attitude Towards Blood Donation Among University Students (2015)Attitude Towards Blood Donati…Motivation and social capital among prospective blood donors in three large blood centers in Brazil (2012)Motivation and social capital…Evaluation of the return rate of volunteer blood donors (2011)Evaluation of the return rate…Estratégias de captação de doadores de sangue: uma revisão integrativa da literatura (2011)Estratégias de captação de do…Clinical and epidemiological profile of blood donors with positive serology for viral hepatitis in southern Brazil (2011)Clinical and epidemiological …Aceitabilidade de doadores de sangue no hemocentro público do Recife, Brasil (2011)Aceitabilidade de doadores de…A doação de sangue sob a ótica de escolares: concepções e valores (2011)A doação de sangue sob a ótic…Estratégias para fidelização de doadores de sangue voluntários e habituais (2010)Estratégias para fidelização …Doadores de sangue de primeira vez e comportamento de retorno no hemocentro público do Recife (2010)Doadores de sangue de primeir…Development of a questionnaire for assessing factors predicting blood donation among university students: a pilot study. (2010)Development of a questionnair…Coefficient Alpha and the Internal Structure of Tests (1951)A Conceptual Model of Service Quality and Its Implications for Future Research (1985)Market Orientation: The Construct, Research Propositions, and Managerial Implications (1990)An empirical assessment of the SERVQUAL scale (1992)The Commitment-Trust Theory of Relationship Marketing (1994)The Management of Customer-Contact Service Employees: An Empirical Investigation (1996)Why do they give the gift of life? A review of research on blood donors since 1977 (1990)Reducing reactions to blood donation with applied muscle tension: a randomized controlled trial (2003)Predonation water ingestion attenuates negative reactions to blood donation (2004)Opinions about donating blood among those who never gave and those who stopped: a focus group assessment (2007)Collection and transfusion of blood and blood components in the United States, 1994 (1998)The Spiritual Involvement and Beliefs Scale. 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References

  • 1988Communication and Control Processes in the Delivery of Service Quality2,030 cited
  • 1985A Role Theory Perspective on Dyadic Interactions: The Service Encounter2,003 cited
  • 2002Motivations to donate blood: demographic comparisons271 cited
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  • 2002The contribution of sociodemographic, medical, and attitudinal factors to blood donation among the general public167 cited
  • 1994Administracao estrategica de servicos: operacoes para a satisfacao do cliente162 cited
  • 1999Analysis of donor return behavior155 cited
  • 2003Attitudes toward blood donation incentives in the United States: implications for donor recruitment155 cited
  • 2001First‐time blood donors: demographic trends102 cited
  • 2001The potential impact of incentives on future blood donation behavior97 cited
  • 2003Increasing blood availability by changing donation patterns77 cited
  • 2004How regular blood donors explain their behavior70 cited
  • 1995Explaining blood donation: the trust factor.55 cited
  • 2004Conscientiousness, emotional stability, perceived control and the frequency, recency, rate and years of blood donor behaviour52 cited
  • 1996College Student's Blood Donation Behavior:

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42 cited

Cited by

  • 2012Motivation and social capital among prospective blood donors in three large blood centers in Brazil41 cited
  • 2011Estratégias de captação de doadores de sangue: uma revisão integrativa da literatura35 cited
  • 2018Redes Sociais e Promoção da Saúde: Utilização do Facebook no Contexto da Doação de Sangue27 cited
  • 2010Development of a questionnaire for assessing factors predicting blood donation among university students: a pilot study.25 cited
  • 2023Barriers and motivations for blood donation: an integrative review24 cited
  • 2010Estratégias para fidelização de doadores de sangue voluntários e habituais24 cited
  • 2016Blood hero: An application for encouraging the blood donation by applying gamification21 cited
  • 2011Evaluation of the return rate of volunteer blood donors21 cited
  • 2011Clinical and epidemiological profile of blood donors with positive serology for viral hepatitis in southern Brazil15 cited
  • 2019Development of a blood donor satisfaction questionnaire (BDSQ)12 cited
  • 2015Attitude Towards Blood Donation Among University Students10 cited
  • 2011Aceitabilidade de doadores de sangue no hemocentro público do Recife, Brasil8 cited
  • 2019Does Religiosity Predict Blood Donation in Brazil?8 cited
  • 2011A doação de sangue sob a ótica de escolares: concepções e valores8 cited
  • 2010Doadores de sangue de primeira vez e comportamento de retorno no hemocentro público do Recife7 cited
  • 2020Recommendations for application and interpretation of the Blood Donor Satisfaction Questionnaire (BDSQ)6 cited