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A Ten-Year Retrospective of Advertising Research Productivity, 1997-2006

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References

1997Faculty Perceptions of Marketing Journals289 cited
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2006Factors That Motivate Business Faculty to Conduct Research: An Expectancy Theory Analysis205 cited
1990Publication Productivity in the Three Leading U.S. Advertising Journals: Inaugural Issues through 198871 cited
1998Publication Productivity in the Three Leading U.S. Advertising Journals: 1989 through 199666 cited
2003An examination of the relationship between research productivity in prestigious business journals and popular press business school rankings56 cited
1983Advertising Article Productivity of the U.S. Academic Community39 cited
1998Career Research Productivity Patterns of Marketing Academicians34 cited

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2011A Decade of Scholarship in Marketing Education23 cited
2012Benchmarking Individual Publication Productivity in Logistics20 cited
2017Estudio bibliométrico sobre la investigación en publicidad en España: temáticas, investigadores, redes y centros de producción (1980-2015)18 cited
2012La productividad científica en Comunicación a través de la revista Zer17 cited
2014Three decades of advertising research in Spain: analysis of scientific communication journals (1980-2013)14 cited
2021Evaluating Reliability of Google Scholar, Scopus, and Web of Science: A Study of Faculty in U.S. Advertising and Public Relations Programs

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13 cited

2009The Global and Regional Dispersion of Publishing in the Field of International Marketing13 cited

2013Global Benchmarking of Marketing Doctoral Program Faculty and Institutions by Subarea12 cited

2021A decade (2008–2019) of advertising research productivity: A bibliometric review11 cited

2009Is there global inclusion of authors in the five leading advertising journals?11 cited

2016Productivity and impact in advertising research since the millennium: a profiling and investigation of drivers of impact10 cited

2015Trends in the use of statistics in major advertising journals over four decades9 cited

2008Publishing on publishing: streams in the literature9 cited