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Financial value and public relations

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References

2013Excellence in Public Relations and Communication Management1,189 cited
1967Effective Public Relations975 cited
1998Managing public relations871 cited
2002A Question of Trust732 cited
2001Raising the Corporate Umbrella122 cited
2012Public relations techniques117 cited
1997The Marketer's Guide to Public Relations: How Today's Top Companies Are Using the New Pr to Gain a Competitive Edge37 cited
1995Strategic Public Relations32 cited
1995The Management and Practice of Public Relations28 cited
1956Public Relations in Practice19 cited

Cited by

2023Katılım Bankacılığı Sektörünün Finansal Performansında Dijitalleşmenin Rolü13 cited
2014The Utilisation of Integrated Marketing Communication Strategies by Small Retailers in Mankweng, South Africa9 cited

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