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Internet blogs as a tourism marketing medium: A case study · Study

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ArticleInternet blogs as a tourism marketing medium: A case study

Yu‐Shan Lin2006

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Articlegreen2006

Internet blogs as a tourism marketing medium: A case study

Yu‐Shan Lin · Jun‐Ying Huang

211 citations·0/0 files stored·Journal of Business Research

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Digital Marketing and Social Media Diverse Aspects of Tourism Research Media and Digital Communication

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References

1996Marketing in Hypermedia Computer-Mediated Environments: Conceptual Foundations 1972Principles of Marketing 1983The Marketing Imagination 2002Evaluating the use of the Web for tourism marketing: a case study from New Zealand 1997Dimensions of photography in a nature-based tour 1992Stranger-local interaction in photography

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2011Understanding customer experiences in online blog environments 2015Travel selfies on social media as objectified self-presentation 2012The effects of visual information in eWOM communication 2017An empirical examination of online restaurant reviews on Yelp.com 2010Exploring Motivations of Travel Knowledge Sharing on Social Network Sites: An Empirical Investigation of U.S. College Students 2023Research on user-generated photos in tourism and hospitality: A systematic review and way forward 2010eCRM 2.0 applications and trends: The use and perceptions of Greek tourism firms of social networks and intelligence

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Year2006

Typearticle

Published2006-09-28

VenueJournal of Business Research

ISSN-L0148-2963

Languageen

Citations211

Files0 public / 0

ShelfDigital Marketing and Social Media

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doi10.1016/j.jbusres.2005.11.005

openalex_workW2105260602

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2008

Marketing Places Through First‐Person Stories—an Analysis of Pennsylvania Roadtripper Blog