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A study on effects of packaging characteristics on consumer's purchasing confidence
13 references·2 citing·53 second hop
A study on effects of packaging characteristics on consumer's purchasing confidence (2011)A study on effects of packaging character…Tough package, strong taste: The influence of packaging design on taste impressions and product evaluations (2010)Tough package, strong taste: …How packaging affects the product preferences of children and the buyer behaviour of their parents in the food industry (2010)How packaging affects the pro…Exploring consumers' product‐specific colour meanings (2010)Exploring consumers' product‐…An exploratory study of marketing, logistics, and ethics in packaging innovation (2010)An exploratory study of marke…Accelerating structured consumer‐driven package design (2010)Accelerating structured consu…A new understanding of satisfaction model in e‐re‐purchase situation (2010)A new understanding of satisf…Packaging design: creating competitive advantage with product packaging (2009)Packaging design: creating co…An empirical study of the use of e‐security seals in e‐commerce (2009)An empirical study of the use…The importance of packaging design for own‐label food brands (2007)The importance of packaging d…The importance of packaging attributes: a conjoint analysis approach (2007)The importance of packaging a…A life cycle perspective on environmental effects of customer focused packaging development (2007)A life cycle perspective on e…Packaging and purchase decisions (2004)Packaging and purchase decisi…LISREL A GENERAL COMPUTER PROGRAM FOR ESTIMATING A LINEAR STRUCTURAL EQUATION SYSTEM INVOLVING MULTIPLE INDICATORS OF UNMEASURED VARIABLES (1972)LISREL A GENERAL COMPUTER PRO…Home Meal Replacement (Convenience Food) Consumption Behavior of Single-Member Households in Vietnam by Food Consumption Value (2022)Home Meal Replacement (Conven…An empirical survey on factors influencing on packaging dairy products (2013)An empirical survey on factor…How Advertising Works: What Do We Really Know? 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this work references cited by second hop

References

  • 2007The importance of packaging attributes: a conjoint analysis approach717 cited
  • 2004Packaging and purchase decisions563 cited
  • 2010Tough package, strong taste: The influence of packaging design on taste impressions and product evaluations456 cited
  • 2007The importance of packaging design for own‐label food brands283 cited
  • 2009Packaging design: creating competitive advantage with product packaging280 cited
  • 1972LISREL A GENERAL COMPUTER PROGRAM FOR ESTIMATING A LINEAR STRUCTURAL EQUATION SYSTEM INVOLVING MULTIPLE INDICATORS OF UNMEASURED VARIABLES219 cited
  • 2010A new understanding of satisfaction model in e‐re‐purchase situation180 cited
  • 2010Exploring consumers' product‐specific colour meanings162 cited
  • 2007A life cycle perspective on environmental effects of customer focused packaging development149 cited
  • 2010How packaging affects the product preferences of children and the buyer behaviour of their parents in the food industry124 cited
  • 2010Accelerating structured consumer‐driven package design75 cited
  • 2010An exploratory study of marketing, logistics, and ethics in packaging innovation70 cited
  • 2009An empirical study of the use of e‐security seals in e‐commerce34 cited

Cited by

  • 2022Home Meal Replacement (Convenience Food) Consumption Behavior of Single-Member Households in Vietnam by Food Consumption Value

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13 cited
  • 2013An empirical survey on factors influencing on packaging dairy products10 cited