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How manufacturers value purchase offerings

7 references·6 citing·46 second hop

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References

1995The Discipline of Market Leaders740 cited
1992Customer Value Assessment in Business Markets:441 cited
2000Business Marketing Comes of Age: A Comprehensive Review of the Literature154 cited
1996Activity-based cost management: making it work: a manager's guide to implementing and sustaining an effective ABC system113 cited
2015Competitive Advantage94 cited
1999Business Market Management:58 cited
1999Target Costing as a Strategic Tool50 cited

Cited by

2013Choice of subcontractor in markets with asymmetric information: reputation and price effects53 cited
2018Personal selling and the purchasing function: where do we go from here?51 cited
2022Rethinking customer-perceived value in business markets from an organizational perspective33 cited
2015The six pricing myths that kill profits28 cited
2020Evaluation of salespeople by the purchasing function: implications for the evolving role of salespeople21 cited
2008Total cost of ownership and customer value in business markets13 cited

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