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Several Aspects of Psychological Pricing: Empirical Evidence from some Austrian Retailers
16 references·2 citing·39 second hop
Several Aspects of Psychological Pricing: Empirical Evidence from some Austrian Retailers (2011)Several Aspects of Psychological Pricing:…Price Points and Price Rigidity (2011)Price Points and Price Rigidi…Cents or Percent? The Effects of Promotion Framing on Price Expectations and Choice (2007)Cents or Percent? The Effects…The 99 price ending as a signal of a low-price appeal (2006)The 99 price ending as a sign…Effects of $9 Price Endings on Retail Sales: Evidence from Field Experiments (2003)Effects of $9 Price Endings o…Cultural Superstitions and the Price Endings Used in Chinese Advertising (2003)Cultural Superstitions and th…Price-Endings When Prices Signal Quality (2000)Price-Endings When Prices Sig…Consumers' perceptions of promotional framing of price (2000)Consumers' perceptions of pro…The effects of framing price promotion messages on consumers' perceptions and purchase intentions (1998)The effects of framing price …Patterns of Rightmost Digits Used in Advertised Prices: Implications for Nine‐Ending Effects (1997)Patterns of Rightmost Digits …An Empirical Analysis of Price Endings with Scanner Data (1997)An Empirical Analysis of Pric…Market Price Variation, Perceived Price Variation, and Consumers' Price Search Decisions for Durable Goods (1994)Market Price Variation, Perce…Reasons for Framing Effects (1993)Reasons for Framing EffectsEffects of odd pricing on price recall (1989)Effects of odd pricing on pri…Pricing: Making Profitable Decisions (1980)Pricing: Making Profitable De…Buyers' Subjective Perceptions of Price (1973)Buyers' Subjective Perception…Measuring Price Thresholds by Psychophysics and Latitudes of Acceptance (1971)Measuring Price Thresholds by…Playing When Paying and What Happens Next: Customer Satisfaction and Word-of-Mouth Intention in Gambled Price Promotions (2021)Playing When Paying and What …Preisorientierte Aktionspolitik (2012)Preisorientierte Aktionspolit…Promotion Signal: Proxy for a Price Cut? (1990)Sales Promotion: Concepts, Methods and Strategies (1990)Field Experiments in Economics (2005)Is innovation in pricing your next source of competitive advantage? (2014)Field Experimentation in Marketing Research (2016)Prospect Theory: An Analysis of Decision under Risk (1979)Choices, values, and frames. (1984)Prospect theory: An analysis of decision under risk (1988)The Effect of Online Privacy Information on Purchasing Behavior: An Experimental Study (2010)What Is Privacy Worth? (2013)Understanding repurchase intention of Airbnb consumers: perceived authenticity, electronic word-of-mouth, and price sensitivity (2017)Mental Accounting and Consumer Choice (1985)Gambling with the House Money and Trying to Break Even: The Effects of Prior Outcomes on Risky Choice (1990)The Price of “Free”-dom: Consumer Sensitivity to Promotions with Negative Contextual Influences (2006)Effectiveness of price discounts and premium promotions (2009)Antecedent factors that affect restaurant brand trust and brand loyalty: focusing on US and Korean consumers (2020)Judgment under Uncertainty: Heuristics and Biases (1974)Judgment under Uncertainty: Heuristics and Biases (1975)To donate or not to donate? Product characteristics and framing effects of cause‐related marketing on consumer purchase behavior (2008)When more is Less: The Impact of Base Value Neglect on Consumer Preferences for Bonus Packs over Price Discounts (2012)Price Promotion for Emotional Impact (2014)Advances in Consumer Research (2025)THE PSYCHOLOGY OF THOUGHT AND JUDGMENT (1955)Price as an Indicator of Quality: Report on an Enquiry (1966)The Influence of Price Differences and Brand Familiarity on Brand Preferences (1976)Product Quality: An Investigation into the Concept and How It Is Perceived by Consumers (1991)Do Out‐of‐State Buyers Pay More for Real Estate? An Examination of Anchoring‐Induced Bias and Search Costs (2004)Experimentation in the 21st Century: The Importance of External Validity (1999)The Evolution of Brand Preferences and Choice Behaviors of Consumers New to a Market (2000)Rounding-up in reported EPS, behavioral thresholds, and earnings management (2003)Valuing the Environment Through Contingent Valuation (1994)Seven Models of Framing: Implications for Public Relations (1999)The Implications of Framing Effects for Citizen Competence (2001)Effects of Price, Brand, and Store Information on Buyers' Product Evaluations (1991)Customer value: The next source for competitive advantage (1997)Assessing the effects of quality, value, and customer satisfaction on consumer behavioral intentions in service environments (2000)The Price Bundling of Services: A Normative Framework (1987)Agency and Trust Mechanisms in Consumer Satisfaction and Loyalty Judgments (2000)The evolution and future of national customer satisfaction index models (2001)
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References

  • 1980Pricing: Making Profitable Decisions1,780 cited
  • 1973Buyers' Subjective Perceptions of Price731 cited
  • 1998The effects of framing price promotion messages on consumers' perceptions and purchase intentions424 cited
  • 1993Reasons for Framing Effects400 cited
  • 1997Patterns of Rightmost Digits Used in Advertised Prices: Implications for Nine‐Ending Effects304 cited
  • 1997An Empirical Analysis of Price Endings with Scanner Data290 cited
  • 2007Cents or Percent? The Effects of Promotion Framing on Price Expectations and Choice258 cited
  • 2003Effects of $9 Price Endings on Retail Sales: Evidence from Field Experiments246 cited
  • 2000Consumers' perceptions of promotional framing of price201 cited
  • 1971Measuring Price Thresholds by Psychophysics and Latitudes of Acceptance186 cited
  • 1994Market Price Variation, Perceived Price Variation, and Consumers' Price Search Decisions for Durable Goods174 cited
  • 2003Cultural Superstitions and the Price Endings Used in Chinese Advertising152 cited
  • 1989Effects of odd pricing on price recall144 cited
  • 2006The 99 price ending as a signal of a low-price appeal142 cited
  • 2000Price-Endings When Prices Signal Quality

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136 cited
  • 2011Price Points and Price Rigidity125 cited
  • Cited by

    • 2021Playing When Paying and What Happens Next: Customer Satisfaction and Word-of-Mouth Intention in Gambled Price Promotions7 cited
    • 2012Preisorientierte Aktionspolitik7 cited