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Is Impulse Purchasing Really a Useful Concept for Marketing Decisions?
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Is Impulse Purchasing Really a Useful Concept for Marketing Decisions? (1969)Is Impulse Purchasing Really a Useful Con…Thinking fast and slow: a revised SOR model for an empirical examination of impulse buying at a luxury fashion outlet (2023)Thinking fast and slow: a rev…Relationship between time pressure and consumers' impulsive buying—Role of perceived value and emotions (2023)Relationship between time pre…Measuring social media impact on Impulse Buying Behavior (2023)Measuring social media impact…An empirical study on impulse consumption intention of livestreaming e-commerce: The mediating effect of flow experience and the moderating effect of time pressure (2023)An empirical study on impulse…Consumer traits and situational factors: Exploring the consumer's online impulse buying in the pandemic time (2021)Consumer traits and situation…Customers focus and impulse buying at night markets (2020)Customers focus and impulse b…Factors Affecting Online Impulsive Buying Behavior: A Stimulus Organism Response Model Approach (2019)Factors Affecting Online Impu…Impact of Store Atmosphere on Impulse Buying Behaviour: Moderating Effect of Demographic Variables (2016)Impact of Store Atmosphere on…Drivers of E-store Patronage Intentions: Choice Overload, Internet Shopping Anxiety, and Impulse Purchase Tendency (2016)Drivers of E-store Patronage …Impulsive Fashion Apparel Consumption: The Role of Hedonism, Fashion Involvement and Emotional Gratification in Fashion Apparel Impulsive Buying Behaviour in a Developing Country (2014)Impulsive Fashion Apparel Con…A study of the factors that affect the impulsive cosmetics buying of female consumers in Kaohsiung (2012)A study of the factors that a…Impulse Buying (2010)Impulse BuyingImpulse buying and variety seeking: Similarities and differences (2010)Impulse buying and variety se…Discretionary unplanned buying in consumer society (2005)Discretionary unplanned buyin…International airport influences on impulsive shopping: trait and normative approach (2001)International airport influen…On the EOQ model with inventory-level-dependent demand rate and random yield (1994)On the EOQ model with invento…Specious reward: A behavioral theory of impulsiveness and impulse control. 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(2020)Consumer impulse buying behavior: the role of confidence as moderating effect (2022)The Impacts of Mobile Wallet App Characteristics on Online Impulse Buying: A Moderated Mediation Model (2022)In quest of perceived risk determinants affecting intention to use fintech: Moderating effects of situational factors (2024)Social presence as a predictor of satisfaction within a computer‐mediated conferencing environment (1997)Impulse buying: Modeling its precursors (1998)Applying the Technology Acceptance Model and Flow Theory to Online Consumer Behavior (2002)A comprehensive study on factors influencing online impulse buying behavior: Evidence from Shopee video platform (2024)How social and media cues induce live streaming impulse buying? SOR model perspective (2024)Understanding Consumer Trust Dynamics and Purchase Intentions in a Multichannel Live Streaming E-Commerce Context: A Trust Transfer Perspective (2024)Judgment under Uncertainty: Heuristics and Biases (1974)Common method biases in behavioral research: A critical review of the literature and recommended remedies. (2003)A primer on partial least squares structural equation modeling (PLS-SEM) (2015)Understanding impulse buying in E-commerce: The Big Five traits perspective and moderating effect of time pressure and emotions (2024)Examining the impact of parasocial interaction and social presence on impulsive purchase in live streaming commerce context (2025)Impulse buying in live streaming e-commerce: A systematic literature review and future research agenda (2025)
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  • 2010Impulse Buying101 cited
  • 2001International airport influences on impulsive shopping: trait and normative approach101 cited
  • 2010Impulse buying and variety seeking: Similarities and differences100 cited
  • 2005Discretionary unplanned buying in consumer society80 cited
  • 2016Impact of Store Atmosphere on Impulse Buying Behaviour: Moderating Effect of Demographic Variables78 cited
  • 2023An empirical study on impulse consumption intention of livestreaming e-commerce: The mediating effect of flow experience and the moderating effect of time pressure73 cited
  • 2021Consumer traits and situational factors: Exploring the consumer's online impulse buying in the pandemic time71 cited
  • 2023Relationship between time pressure and consumers' impulsive buying—Role of perceived value and emotions57 cited
  • 2019Factors Affecting Online Impulsive Buying Behavior: A Stimulus Organism Response Model Approach55 cited
  • 2016Drivers of E-store Patronage Intentions: Choice Overload, Internet Shopping Anxiety, and Impulse Purchase Tendency55 cited
  • 2012A study of the factors that affect the impulsive cosmetics buying of female consumers in Kaohsiung49 cited
  • 2023Measuring social media impact on Impulse Buying Behavior48 cited
  • 2020Customers focus and impulse buying at night markets41 cited

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  • 2014Impulsive Fashion Apparel Consumption: The Role of Hedonism, Fashion Involvement and Emotional Gratification in Fashion Apparel Impulsive Buying Behaviour in a Developing Country40 cited
  • 1994On the EOQ model with inventory-level-dependent demand rate and random yield40 cited
  • 2023Thinking fast and slow: a revised SOR model for an empirical examination of impulse buying at a luxury fashion outlet39 cited