Postpurchase communications by consumersJohn E. Swan, Richard L. Oliver1989-12-22articleJournal of Retailing513 citationsclosedNo readable copy stored yet — this record is metadata only.Digital Marketing and Social MediaCustomer Service Quality and LoyaltyConsumer Retail Behavior StudiesAbstractNo abstract was published for this record.Citations in this libraryStored only when both papers are in the corpus — 513 citations exist upstream.Cited by2010Determinants of the intention to participate in firm-hosted online travel communities and effects on consumer behavioral intentions2006Examining the motivation, perceived performance, and behavioral intentions of convention attendees: Evidence from a regional conference2006Negative Word-of-Mouth Communication Intention: An Application of the Theory of Planned Behavior2002Inducing word-of-mouth by eliciting surprise – a pilot investigation2011Who is talking? An ontology-based opinion leader identification framework for word-of-mouth marketing in online social blogs2000Viral Marketing - Establishing Customer Relationships by 'Word-of-mouse'2006The consumer as advocate: Self-relevance, culture, and word-of-mouth2006Connected marketing : the viral, buzz and word of mouth revolution