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The Effects of Price Consciousness, Brand Consciousness and Familiarity on Store Brand Purchase Intention
16 references·3 citing·40 second hop
The Effects of Price Consciousness, Brand Consciousness and Familiarity on Store Brand Purchase Intention (2008)The Effects of Price Consciousness, Brand…Consumer-level factors moderating the success of private label brands (2000)Consumer-level factors modera…A Scale for Measuring Attitude toward Private Label Products and an Examination of its Psychological and Behavioral Correlates (1998)A Scale for Measuring Attitud…Using promotional messages to manage the effects of brand and self‐image on brand evaluations (1996)Using promotional messages to…Household store brand proneness: A framework (1996)Household store brand pronene…Building Strong Brands (1995)Building Strong BrandsExtrinsic and Intrinsic Cue Effects on Perceptions of Store Brand Quality (1994)Extrinsic and Intrinsic Cue E…Price Perceptions and Consumer Shopping Behavior: A Field Study (1993)Price Perceptions and Consume…Effects of Price, Brand, and Store Information on Buyers' Product Evaluations (1991)Effects of Price, Brand, and …Money Talks: Perceived Advertising Expense and Expected Product Quality (1989)Money Talks: Perceived Advert…Possessions and the Extended Self (1988)Possessions and the Extended …Dimensions of Consumer Expertise (1987)Dimensions of Consumer Expert…A Methodology for Profiling Consumers' Decision‐Making Styles (1986)A Methodology for Profiling C…Pricing: Making Profitable Decisions (1980)Pricing: Making Profitable De…Perceived Risk and Its Components: A Model and Empirical Test (1973)Perceived Risk and Its Compon…Consumer Rankings of Risk Reduction Methods (1971)Consumer Rankings of Risk Red…Consumer Behavior as Risk Taking (1960)Consumer Behavior as Risk Tak…The fashion retailer's opportunity: effect of deal-seeking behavior on mobile shopping intention of showroomers (2022)The fashion retailer's opport…PERILAKU PEMBELIAN MEREK FAST FASHION PADA GENERASI MILENIAL DI INDONESIA (2021)PERILAKU PEMBELIAN MEREK FAST…The Influence of Relational Selling Behavior on Relationship Quality: The Moderating Effect of Perceived Price and Customers’ Relationship Proneness (2013)The Influence of Relational S…Brand Loyalty: Measurement and Management (1978)An Information Processing Theory of Consumer Choice (1979)A motivation-based shopper typology. 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this work references cited by second hop

References

  • 1988Possessions and the Extended Self9,050 cited
  • 1991Effects of Price, Brand, and Store Information on Buyers' Product Evaluations5,848 cited
  • 1995Building Strong Brands4,432 cited
  • 1987Dimensions of Consumer Expertise4,373 cited
  • 1960Consumer Behavior as Risk Taking1,879 cited
  • 1980Pricing: Making Profitable Decisions1,780 cited
  • 1993Price Perceptions and Consumer Shopping Behavior: A Field Study1,774 cited
  • 1971Consumer Rankings of Risk Reduction Methods1,407 cited
  • 1994Extrinsic and Intrinsic Cue Effects on Perceptions of Store Brand Quality1,198 cited
  • 1986A Methodology for Profiling Consumers' Decision‐Making Styles1,182 cited
  • 1973Perceived Risk and Its Components: A Model and Empirical Test740 cited
  • 2000Consumer-level factors moderating the success of private label brands604 cited
  • 1998A Scale for Measuring Attitude toward Private Label Products and an Examination of its Psychological and Behavioral Correlates558 cited
  • 1996Household store brand proneness: A framework542 cited
  • 1989Money Talks: Perceived Advertising Expense and Expected Product Quality477 cited

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1996
Using promotional messages to manage the effects of brand and self‐image on brand evaluations
347 cited

Cited by

  • 2013The Influence of Relational Selling Behavior on Relationship Quality: The Moderating Effect of Perceived Price and Customers’ Relationship Proneness30 cited
  • 2022The fashion retailer's opportunity: effect of deal-seeking behavior on mobile shopping intention of showroomers12 cited
  • 2021PERILAKU PEMBELIAN MEREK FAST FASHION PADA GENERASI MILENIAL DI INDONESIA7 cited