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Ethical Marketing Practices viewed through Consumer Spectacles
16 references·0 citing·45 second hop
Ethical Marketing Practices viewed through Consumer Spectacles (2017)Ethical Marketing Practices viewed throug…“Why Don’t Consumers Care About CSR?”: A Qualitative Study Exploring the Role of CSR in Consumption Decisions (2011)“Why Don’t Consumers Care Abo…Why Ethical Consumers Don’t Walk Their Talk: Towards a Framework for Understanding the Gap Between the Ethical Purchase Intentions and Actual Buying Behaviour of Ethically Minded Consumers (2010)Why Ethical Consumers Don’t W…Theory of Planned Behavior and Ethics Theory in Digital Piracy: An Integrated Model (2010)Theory of Planned Behavior an…Using PLS Path Modeling for Assessing Hierarchical Construct Models: Guidelines and Empirical Illustration1 (2009)Using PLS Path Modeling for A…Understanding and Predicting Electronic Commerce Adoption: An Extension of the Theory of Planned Behavior1 (2006)Understanding and Predicting …The General Theory of Marketing Ethics: A Revision and Three Questions (2006)The General Theory of Marketi…The Price is Unfair! A Conceptual Framework of Price Fairness Perceptions (2004)The Price is Unfair! A Concep…Consumer Perceptions of Price (Un)Fairness (2003)Consumer Perceptions of Price…The myth of the ethical consumer – do ethics matter in purchase behaviour? (2001)The myth of the ethical consu…Do consumers really care about corporate responsibility? Highlighting the attitude—behaviour gap (2000)Do consumers really care abou…ATTITUDES AND ATTITUDE CHANGE (1997)ATTITUDES AND ATTITUDE CHANGEThe Persuasion Knowledge Model: How People Cope with Persuasion Attempts (1994)The Persuasion Knowledge Mode…The theory of planned behavior (1991)The theory of planned behaviorChoices from Sets Including Remembered Brands: Use of Recalled Attributes and Prior Overall Evaluations (1988)Choices from Sets Including R…From Intentions to Actions: A Theory of Planned Behavior (1985)From Intentions to Actions: A…Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)Evaluating Structural Equatio…Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research (1975)Self-efficacy: Toward a unifying theory of behavioral change. (1977)Self-efficacy: Toward a unifying theory of behavioral change. 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References

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  • 1985From Intentions to Actions: A Theory of Planned Behavior19,049 cited
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  • 2003Consumer Perceptions of Price (Un)Fairness1,077 cited
  • 2006The General Theory of Marketing Ethics: A Revision and Three Questions613 cited
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  • 1988Choices from Sets Including Remembered Brands: Use of Recalled Attributes and Prior Overall Evaluations

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497 cited
  • 2011“Why Don’t Consumers Care About CSR?”: A Qualitative Study Exploring the Role of CSR in Consumption Decisions480 cited
  • 2010Theory of Planned Behavior and Ethics Theory in Digital Piracy: An Integrated Model334 cited
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