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Business Models in the Emerging Context of Mobile Advertising
16 references·1 citing·43 second hop
Business Models in the Emerging Context of Mobile Advertising (2004)Business Models in the Emerging Context o…Internet business models and strategies (2005)Internet business models and …The business model concept: theoretical underpinnings and empirical illustrations (2003)The business model concept: t…Computer practices - Wireless advertising's challenges and opportunities (2003)Computer practices - Wireless…Business Model Analysis Applied To Mobile Business (2003)Business Model Analysis Appli…The role of the business model in capturing value from innovation: evidence from Xerox Corporation's technology spin-off companies (2002)The role of the business mode…Relationship marketing (2002)Relationship marketingMobility and markets: emerging outlines of m-commerce (2002)Mobility and markets: emergin…Development perspectives, firm strategies and applications in mobile commerce (2002)Development perspectives, fir…Why Service Businesses Are Not Product Businesses (2001)Why Service Businesses Are No…Value creation in E‐business (2001)Value creation in E‐businessSecrets of Software Success: Management Insights from 100 Software Firms around the World (2000)Secrets of Software Success: …Internet Business Models and Strategies (2000)Internet Business Models and …Customer relationships and the small software firm (2000)Customer relationships and th…Changing business models of online content services: Their implications for multimedia and other content producers (2000)Changing business models of o…Business Models for Electronic Markets (1998)Business Models for Electroni…No business is an island: The network concept of business strategy (1989)No business is an island: The…Benefits and challenges of new mobile service development in R&D network (2007)Benefits and challenges of ne…Strategy and business model design in dynamic telecommunications industries: A study on Italian mobile network operators (2014)The Lexus and the Olive Tree: Understanding Globalization (2017)Mapping online App hate: Determinants and consequences (2020)Marketing research on Mobile apps: past, present and future (2021)A resource‐based view of the firm (1984)Firm Resources and Sustained Competitive Advantage (1991)Firm resources and sustained competitive advantage (2004)The power of business models (2005)The Business Model: Recent Developments and Future Research (2011)Business Models: Origin, Development and Future Research Perspectives (2015)The Discovery of Grounded Theory: Strategies for Qualitative Research. (1968)Case Study Research: Design and Methods (1984)Business Model Innovation: Opportunities and Barriers (2009)Business Models, Business Strategy and Innovation (2009)The Social Psychology of Organizations. (1979)An Evolutionary Theory of Economic Change. (1983)Business Relationship Learning and Commitment in the Internationalization Process (2003)Networks and Economic life (2003)Drivers of supply chain vulnerability: an integrated framework (2005)External Control of Organizations: Resource Dependence Perspective (2011)Architectural Innovation: The Reconfiguration of Existing Product Technologies and the Failure of Established Firms (1990)The Theory of the Growth of the Firm (1995)The Core Competence of the Corporation (2006)Explicating dynamic capabilities: the nature and microfoundations of (sustainable) enterprise performance (2007)How information gives you competitive advantage (1985)The entrepreneur's business model: toward a unified perspective (2004)Business models for sustainable innovation: state-of-the-art and steps towards a research agenda (2012)Sustainable business model innovation: A review (2018)Network externalities, competition, and compatibility (1985)The economics of networks (1996)Configuring value for competitive advantage: on chains, shops, and networks (1998)BEAM: A framework for business ecosystem analysis and modeling (2008)Open Innovation to Business Model (2016)Value Creation and Capture From Technology Innovation in the 6G Era (2022)Measuring the quality of e‐banking portals (2005)Business models and organization design (2017)Modelling environmental value: An examination of sustainable business models within the fashion industry (2018)Mobile marketing research: The-state-of-the-art (2009)The effects of consumer perceived value and subjective norm on mobile data service adoption between American and Korean consumers (2009)Mobile Marketing in the Retailing Environment: Current Insights and Future Research Avenues (2010)Designing viable business models for context-aware mobile services (2008)The changing pattern of SME's innovativeness through business model globalization (2011)Anatomy of Successful Business Models for Complex Services: Insights from the Telemedicine Field (2015)
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References

  • 2001Value creation in E‐business5,565 cited
  • 2002The role of the business model in capturing value from innovation: evidence from Xerox Corporation's technology spin-off companies4,487 cited
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  • 2000Secrets of Software Success: Management Insights from 100 Software Firms around the World156 cited
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  • 2000Customer relationships and the small software firm

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84 cited
  • 2001Why Service Businesses Are Not Product Businesses79 cited
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    • 2007Benefits and challenges of new mobile service development in R&D network14 cited