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Pay-as-You-Wish Pricing
16 references·16 citing·48 second hopsampled
Pay-as-You-Wish Pricing (2017)Pay-as-You-Wish PricingPay What You Want as a Marketing Strategy in Monopolistic and Competitive Markets (2014)Pay What You Want as a Market…The Benefit of Uniform Price for Branded Variants (2012)The Benefit of Uniform Price …Pay-what-you-want, identity, and self-signaling in markets (2012)Pay-what-you-want, identity, …Norms, moods, and free lunch: Longitudinal evidence on payments from a Pay-What-You-Want restaurant (2011)Norms, moods, and free lunch:…Shared Social Responsibility: A Field Experiment in Pay-What-You-Want Pricing and Charitable Giving (2010)Shared Social Responsibility:…Pay What You Want: A New Participative Pricing Mechanism (2008)Pay What You Want: A New Part…Fairness and Channel Coordination (2007)Fairness and Channel Coordina…Social Influence: Compliance and Conformity (2004)Social Influence: Compliance …Do we care what others Get? A Behaviorist Approach to Targeted Promotions (2002)Do we care what others Get? A…Competitive One-to-One Promotions (2002)Competitive One-to-One Promot…Pay to Switch or Pay to Stay: Preference-Based Price Discrimination in Markets with Switching Costs (2000)Pay to Switch or Pay to Stay:…Customer Poaching and Brand Switching (2000)Customer Poaching and Brand S…A Theory of Fairness, Competition, and Cooperation (1999)A Theory of Fairness, Competi…A Theory of Fairness, Competition and Cooperation (1998)A Theory of Fairness, Competi…Competitive Coupon Targeting (1995)Competitive Coupon TargetingOn the Strategic Choice of Spatial Price Policy (1987)On the Strategic Choice of Sp…Too tired for a good deal: How customer fatigue shapes the performance of Pay-What-You-Want pricing (2022)Too tired for a good deal: Ho…Pricing research in hospitality and tourism and marketing literature: a systematic review and research agenda (2022)Pricing research in hospitali…How Do Consumer Fairness Concerns Affect an E-Commerce Platform’s Choice of Selling Scheme? (2022)How Do Consumer Fairness Conc…Do long-life customers pay more in pay-what-you-want pricing? Evidence from live streaming (2022)Do long-life customers pay mo…Can Two Competing On-Demand Service Platforms Be Profitable? (2022)Can Two Competing On-Demand S…The Role of Gender in Pay-What-You-Want Contexts (2021)The Role of Gender in Pay-Wha…The Control–Effort Trade-Off in Participative Pricing: How Easing Pricing Decisions Enhances Purchase Outcomes (2021)The Control–Effort Trade-Off …Happiness Begets Money: Emotion and Engagement in Live Streaming (2021)Happiness Begets Money: Emoti…Compensating Online Content Producers: A Theoretical Analysis (2021)Compensating Online Content P…Impact of customers' digital banking adoption on hidden defection: A combined analytical–empirical approach (2019)Impact of customers' digital …Crowdfunding as a Vehicle for Raising Capital and for Price Discrimination (2019)Crowdfunding as a Vehicle for…Consumer response to design variations in pay-what-you-want pricing (2019)Consumer response to design v…Beyond Posted Prices: the Past, Present, and Future of Participative Pricing Mechanisms (2017)Beyond Posted Prices: the Pas…Pay-What-You-Want pricing schemes: A self-image perspective (2015)Pay-What-You-Want pricing sch…Why consumers pay voluntarily: Evidence from online music (2014)Why consumers pay voluntarily…Are Consumers Acting Fairly Toward Companies? (2012)Are Consumers Acting Fairly T…The Persuasion Knowledge Model: How People Cope with Persuasion Attempts (1994)Does Doing Good Always Lead to Doing Better? Consumer Reactions to Corporate Social Responsibility (2001)Individual and Corporate Social Responsibility (2009)A review of experiments in tourism and hospitality (2020)A Price Discrimination Theory of Coupons (1984)Competitive Promotional Strategies (1988)Stability in Competition (1990)E-Customization (2003)How Should Consumers’ Willingness to Pay be Measured? An Empirical Comparison of State-of-the-Art Approaches (2011)The Economics of Privacy (2016)Contracts as a barrier to entry (1987)The Theory of Industrial Organization (1988)Competition when Consumers have Switching Costs: An Overview with Applications to Industrial Organization, Macroeconomics, and International Trade (1995)Consumer Privacy and the Market for Customer Information (2004)A study of normative and informational social influences upon individual judgment. (1955)The Norm of Reciprocity: A Preliminary Statement (1960)Self-Perception Theory (1972)Psychological Perspectives on Legitimacy and Legitimation (2005)Marketing through Instagram influencers: the impact of number of followers and product divergence on brand attitude (2017)Using social and behavioural science to support COVID-19 pandemic response (2020)Managing Channel Profits (1983)The Role of Dependence Balancing in Safeguarding Transaction-Specific Assets in Conventional Channels (1988)Do Norms Matter in Marketing Relationships? (1992)Social Preferences and Supply Chain Performance: An Experimental Study (2008)Trust in Forecast Information Sharing (2011)Coordinating Supply and Demand on an On-Demand Service Platform with Impatient Customers (2018)The one to one future (1995)Research on Competitive Dynamics: Recent Accomplishments and Future Challenges (2004)Personalized Pricing and Quality Differentiation (2005)A Theory of Social Comparison Processes (1954)Loss Aversion in Riskless Choice: A Reference-Dependent Model (1991)Trust, Reciprocity, and Social History (1995)Strong reciprocity, human cooperation, and the enforcement of social norms (2002)Exploiting moral wiggle room: experiments demonstrating an illusory preference for fairness (2006)Why Does Ethnic Diversity Undermine Public Goods Provision? (2007)ERC: A Theory of Equity, Reciprocity, and Competition (2000)Gender Differences in Preferences (2009)Beyond Markets and States: Polycentric Governance of Complex Economic Systems (2010)The Quarterly Journal of Economics (2024)Investigating Causal Relations by Econometric Models and Cross-spectral Methods (1969)Macroeconomics and Reality (1980)Generalized impulse response analysis in linear multivariate models (1998)How customer engagement in the live-streaming affects purchase intention and customer acquisition, E-tailer's perspective (2022)Understanding the Role of Live Streamers in Live-Streaming E-Commerce (2022)Artificial intelligence-generated virtual influencer: Examining the effects of emotional display on user engagement (2023)Competitive Price Discrimination (2001)Chapter 58 Agglomeration and economic geography (2004)Industrial Organization: Markets and Strategies (2010)
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References

  • 1999A Theory of Fairness, Competition, and Cooperation11,191 cited
  • 2004Social Influence: Compliance and Conformity6,052 cited
  • 1998A Theory of Fairness, Competition and Cooperation1,629 cited
  • 2007Fairness and Channel Coordination708 cited
  • 2000Customer Poaching and Brand Switching631 cited
  • 1987On the Strategic Choice of Spatial Price Policy614 cited
  • 1995Competitive Coupon Targeting373 cited
  • 2010Shared Social Responsibility: A Field Experiment in Pay-What-You-Want Pricing and Charitable Giving309 cited
  • 2002Competitive One-to-One Promotions296 cited
  • 2012Pay-what-you-want, identity, and self-signaling in markets294 cited
  • 2008Pay What You Want: A New Participative Pricing Mechanism280 cited
  • 2002Do we care what others Get? A Behaviorist Approach to Targeted Promotions251 cited
  • 2000Pay to Switch or Pay to Stay: Preference-Based Price Discrimination in Markets with Switching Costs237 cited
  • 2014Pay What You Want as a Marketing Strategy in Monopolistic and Competitive Markets136 cited
  • 2011Norms, moods, and free lunch: Longitudinal evidence on payments from a Pay-What-You-Want restaurant111 cited

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  • 2012The Benefit of Uniform Price for Branded Variants110 cited
  • Cited by

    • 2021Happiness Begets Money: Emotion and Engagement in Live Streaming400 cited
    • 2021Compensating Online Content Producers: A Theoretical Analysis115 cited
    • 2022Pricing research in hospitality and tourism and marketing literature: a systematic review and research agenda67 cited
    • 2019Impact of customers' digital banking adoption on hidden defection: A combined analytical–empirical approach67 cited
    • 2012Are Consumers Acting Fairly Toward Companies?65 cited
    • 2022Can Two Competing On-Demand Service Platforms Be Profitable?56 cited
    • 2014Why consumers pay voluntarily: Evidence from online music54 cited
    • 2017Beyond Posted Prices: the Past, Present, and Future of Participative Pricing Mechanisms45 cited
    • 2022Do long-life customers pay more in pay-what-you-want pricing? Evidence from live streaming40 cited
    • 2019Crowdfunding as a Vehicle for Raising Capital and for Price Discrimination39 cited
    • 2021The Role of Gender in Pay-What-You-Want Contexts34 cited
    • 2022Too tired for a good deal: How customer fatigue shapes the performance of Pay-What-You-Want pricing28 cited
    • 2019Consumer response to design variations in pay-what-you-want pricing28 cited
    • 2021The Control–Effort Trade-Off in Participative Pricing: How Easing Pricing Decisions Enhances Purchase Outcomes27 cited
    • 2015Pay-What-You-Want pricing schemes: A self-image perspective26 cited
    • 2022How Do Consumer Fairness Concerns Affect an E-Commerce Platform’s Choice of Selling Scheme?25 cited