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Does brand orientation contribute to retailers’ success? An empirical study in the South African market
16 references·4 citing·32 second hop
Does brand orientation contribute to retailers’ success? An empirical study in the South African market (2017)Does brand orientation contribute to reta…PLS-SEM: Indeed a Silver Bullet (2011)PLS-SEM: Indeed a Silver Bull…\nThe use of partial least squares path modeling in international marketing (2009)\nThe use of partial least sq…The Core Competence of the Corporation (2006)The Core Competence of the Co…Firm resources and sustained competitive advantage (2004)Firm resources and sustained …Cutoff criteria for fit indexes in covariance structure analysis: Conventional criteria versus new alternatives (1999)Cutoff criteria for fit index…The partial least squares approach for structural equation modeling. (1998)The partial least squares app…Clarifying the Entrepreneurial Orientation Construct and Linking It To Performance (1996)Clarifying the Entrepreneuria…Organizational culture and leadership (1993)Organizational culture and le…Conceptualizing, Measuring, and Managing Customer-Based Brand Equity (1993)Conceptualizing, Measuring, a…Servicescapes: The Impact of Physical Surroundings on Customers and Employees (1992)Servicescapes: The Impact of …The Resource-Based Theory of Competitive Advantage: Implications for Strategy Formulation (1991)The Resource-Based Theory of …Firm Resources and Sustained Competitive Advantage (1991)Firm Resources and Sustained …The Effect of a Market Orientation on Business Profitability (1990)The Effect of a Market Orient…Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)Evaluating Structural Equatio…Estimating Nonresponse Bias in Mail Surveys (1977)Estimating Nonresponse Bias i…Construct validity in psychological tests. (1955)Construct validity in psychol…What is a retail brand - a systematic review of terms and definitions (2023)What is a retail brand - a sy…Smart Retailing Technologies Impact in Brand Leadership and Market Performance: A Conceptual Model (2022)Smart Retailing Technologies …Brand orientation: a systematic literature review and research agenda (2020)Brand orientation: a systemat…Brand orientation, brand-building behavior and brand identity in SMEs: an empirical evaluation (2020)Brand orientation, brand-buil…On the Evaluation of Structural Equation Models (1988)Structural equation modeling in practice: A review and recommended two-step approach. (1988)Partial least squares structural equation modeling (PLS-SEM) (2014)A resource‐based view of the firm (1984)The Theory of the Growth of the Firm (1995)Social Capital, Intellectual Capital, and the Organizational Advantage (1998)The Theory of Economic Development (2003)Significance tests and goodness of fit in the analysis of covariance structures. (1980)Comparative fit indexes in structural models. (1990)Alternative Ways of Assessing Model Fit (1992)Fit indices in covariance structure modeling: Sensitivity to underparameterized model misspecification. (1998)Evaluating the Fit of Structural Equation Models: Tests of Significance and Descriptive Goodness-of-Fit Measures (2003)Sensitivity of Goodness of Fit Indexes to Lack of Measurement Invariance (2007)Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research (1975)Understanding Attitudes and Predicting Social Behavior (1980)Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence (1988)Customer Satisfaction, Market Share, and Profitability: Findings From Sweden (1994)Dimensions of Brand Personality (1997)The Chain of Effects from Brand Trust and Brand Affect to Brand Performance: The Role of Brand Loyalty (2001)Asset Stock Accumulation and Sustainability of Competitive Advantage (1989)The cornerstones of competitive advantage: A resource‐based view (1993)Dynamic capabilities and strategic management (1997)Dynamic capabilities: what are they? (2000)User Acceptance of Information Technology: Toward A Unified View1 (2003)A new criterion for assessing discriminant validity in variance-based structural equation modeling (2014)When to use and how to report the results of PLS-SEM (2018)An assessment of survey research in POM: from constructs to theory (1998)Comparing Response Rates from Web and Mail Surveys: A Meta-Analysis (2008)Cross-Sectional versus Longitudinal Survey Research: Concepts, Findings, and Guidelines (2008)Market Orientation: The Construct, Research Propositions, and Managerial Implications (1990)Organizational Learning and Communities-of-Practice: Toward a Unified View of Working, Learning, and Innovation (1991)The Commitment-Trust Theory of Relationship Marketing (1994)
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References

  • 1981Evaluating Structural Equation Models with Unobservable Variables and Measurement Error108,884 cited
  • 1999Cutoff criteria for fit indexes in covariance structure analysis: Conventional criteria versus new alternatives108,592 cited
  • 1991Firm Resources and Sustained Competitive Advantage48,209 cited
  • 2004Firm resources and sustained competitive advantage38,157 cited
  • 2011PLS-SEM: Indeed a Silver Bullet21,614 cited
  • 1993Organizational culture and leadership16,462 cited
  • 1993Conceptualizing, Measuring, and Managing Customer-Based Brand Equity14,745 cited
  • 1998The partial least squares approach for structural equation modeling.12,728 cited
  • 1977Estimating Nonresponse Bias in Mail Surveys12,220 cited
  • 2006The Core Competence of the Corporation11,435 cited
  • 2009\nThe use of partial least squares path modeling in international marketing11,331 cited
  • 1955Construct validity in psychological tests.11,186 cited
  • 1996Clarifying the Entrepreneurial Orientation Construct and Linking It To Performance10,148 cited
  • 1991The Resource-Based Theory of Competitive Advantage: Implications for Strategy Formulation9,697 cited
  • 1990The Effect of a Market Orientation on Business Profitability

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7,973 cited
  • 1992Servicescapes: The Impact of Physical Surroundings on Customers and Employees7,267 cited
  • Cited by

    • 2020Brand orientation: a systematic literature review and research agenda30 cited
    • 2020Brand orientation, brand-building behavior and brand identity in SMEs: an empirical evaluation16 cited
    • 2023What is a retail brand - a systematic review of terms and definitions12 cited
    • 2022Smart Retailing Technologies Impact in Brand Leadership and Market Performance: A Conceptual Model8 cited