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Understanding the trends of marketing research and its future directions: a citation analysis
16 references·2 citing·47 second hop
Understanding the trends of marketing research and its future directions: a citation analysis (2018)Understanding the trends of marketing res…25years at Knowledge-Based Systems: A bibliometric analysis (2015)25years at Knowledge-Based Sy…BUILDING A MORE COMPLETE THEORY OF SUSTAINABLE SUPPLY CHAIN MANAGEMENT USING CASE STUDIES OF 10 EXEMPLARS (2009)BUILDING A MORE COMPLETE THEO…Scholarly Influence in the Field of Management: A Bibliometric Analysis of the Determinants of University and Author Impact in the Management Literature in the Past Quarter Century (2008)Scholarly Influence in the Fi…Does It Pay to Be Green? A Systematic Overview (2008)Does It Pay to Be Green? A Sy…Collaborative Governance in Theory and Practice (2007)Collaborative Governance in T…Co-creation experiences: The next practice in value creation (2004)Co-creation experiences: The …A social influence model of consumer participation in network- and small-group-based virtual communities (2004)A social influence model of c…Evolving to a New Dominant Logic for Marketing (2003)Evolving to a New Dominant Lo…Index Construction with Formative Indicators: An Alternative to Scale Development (2001)Index Construction with Forma…Measuring the Customer Experience in Online Environments: A Structural Modeling Approach (2000)Measuring the Customer Experi…Whence Consumer Loyalty? (1999)Whence Consumer Loyalty?Whence Consumer Loyalty? (1999)Whence Consumer Loyalty?Consumers and Their Brands: Developing Relationship Theory in Consumer Research (1998)Consumers and Their Brands: D…An Examination of the Nature of Trust in Buyer-Seller Relationships (1997)An Examination of the Nature …The Behavioral Consequences of Service Quality (1996)The Behavioral Consequences o…On the Evaluation of Structural Equation Models (1988)On the Evaluation of Structur…Service research: past, present and future research agenda (2022)Service research: past, prese…Identification of facilitators of sustainability innovation adoption by hoteliers of India (2020)Identification of facilitator…A Cognitive Model of the Antecedents and Consequences of Satisfaction Decisions (1980)Possessions and the Extended Self (1988)Assessing the effects of quality, value, and customer satisfaction on consumer behavioral intentions in service environments (2000)Electronic word-of-mouth via consumer-opinion platforms: What motivates consumers to articulate themselves on the Internet? (2004)Customer Engagement Behavior: Theoretical Foundations and Research Directions (2010)A Conceptual Model of Service Quality and Its Implications for Future Research (1985)SERVQUAL: A multiple-Item Scale for measuring consumer perceptions of service quality (1988)Measuring Service Quality: A Reexamination and Extension (1992)The Different Roles of Satisfaction, Trust, and Commitment in Customer Relationships (1999)Understanding Customer Experience Throughout the Customer Journey (2016)Collaborating: Finding Common Ground for Multiparty Problems (1990)Governance as theory: five propositions (1998)Deepening Democracy: Innovations in Empowered Participatory Governance (2001)An Integrative Framework for Collaborative Governance (2011)Wicked Problems (2013)Designing and Implementing Cross‐Sector Collaborations: Needed and Challenging (2015)The Market for "Lemons": Quality Uncertainty and the Market Mechanism (1970)Structural equation modeling in practice: A review and recommended two-step approach. (1988)Comparative fit indexes in structural models. (1990)Consumer Trust, Value, and Loyalty in Relational Exchanges (2002)Consumer Acceptance of Electronic Commerce: Integrating Trust and Risk with the Technology Acceptance Model (2003)Trust and TAM in Online Shopping: An Integrated Model1 (2003)A Paradigm for Developing Better Measures of Marketing Constructs (1979)Structural Equations with Latent Variables (1989)Structural Equations with Latent Variables. (1991)Behavioral Intention Formation in Knowledge Sharing: Examining the Roles of Extrinsic Motivators, Social-Psychological Forces, and Organizational Climate1 (2005)Using PLS Path Modeling for Assessing Hierarchical Construct Models: Guidelines and Empirical Illustration1 (2009)Specification, evaluation, and interpretation of structural equation models (2011)Competitive Strategy: Techniques for Analyzing Industries and Competitors (1980)The experience economy: work is theatre & every business a stage (1999)Co‐creating unique value with customers (2004)Managing the co-creation of value (2007)Consumer engagement in a virtual brand community: An exploratory analysis (2011)Customer Engagement (2011)An Evolutionary Theory of Economic Change. (1983)The Theory of the Growth of the Firm (1995)Service-dominant logic: continuing the evolution (2007)Institutions and axioms: an extension and update of service-dominant logic (2015)Customer Loyalty: Toward an Integrated Conceptual Framework (1994)The Customer Relationship Management Process: Its Measurement and Impact on Performance (2004)Factors Influencing the Effectiveness of Relationship Marketing: A Meta-Analysis (2006)Significance tests and goodness of fit in the analysis of covariance structures. (1980)Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)PSYCHOLOGICAL, EMPOWERMENT IN THE WORKPLACE: DIMENSIONS, MEASUREMENT AND VALIDATION. (1995)An assessment of the use of partial least squares structural equation modeling in marketing research (2011)PLS-SEM: Indeed a Silver Bullet (2011)The Chain of Effects from Brand Trust and Brand Affect to Brand Performance: The Role of Brand Loyalty (2001)
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References

  • 1988On the Evaluation of Structural Equation Models26,139 cited
  • 2003Evolving to a New Dominant Logic for Marketing14,777 cited
  • 1996The Behavioral Consequences of Service Quality11,994 cited
  • 2007Collaborative Governance in Theory and Practice8,234 cited
  • 1998Consumers and Their Brands: Developing Relationship Theory in Consumer Research7,540 cited
  • 1999Whence Consumer Loyalty?7,319 cited
  • 1997An Examination of the Nature of Trust in Buyer-Seller Relationships6,819 cited
  • 2004Co-creation experiences: The next practice in value creation6,502 cited
  • 1999Whence Consumer Loyalty?4,891 cited
  • 2001Index Construction with Formative Indicators: An Alternative to Scale Development4,805 cited
  • 2000Measuring the Customer Experience in Online Environments: A Structural Modeling Approach3,196 cited
  • 2004A social influence model of consumer participation in network- and small-group-based virtual communities2,242 cited
  • 2009BUILDING A MORE COMPLETE THEORY OF SUSTAINABLE SUPPLY CHAIN MANAGEMENT USING CASE STUDIES OF 10 EXEMPLARS1,820 cited
  • 2008Does It Pay to Be Green? A Systematic Overview1,757 cited
  • 201525years at Knowledge-Based Systems: A bibliometric analysis

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581 cited
  • 2008Scholarly Influence in the Field of Management: A Bibliometric Analysis of the Determinants of University and Author Impact in the Management Literature in the Past Quarter Century527 cited
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    • 2020Identification of facilitators of sustainability innovation adoption by hoteliers of India16 cited
    • 2022Service research: past, present and future research agenda13 cited