References

• 1989Structural Equations with Latent Variables17,500 cited
• 2001Index Construction with Formative Indicators: An Alternative to Scale Development4,805 cited
• 2015Institutions and axioms: an extension and update of service-dominant logic3,692 cited
• 2007Managing the co-creation of value3,467 cited
• 2012Critical service logic: making sense of value creation and co-creation2,577 cited
• 1994Typologies As a Unique Form Of Theory Building: Toward Improved Understanding and Modeling1,716 cited
• 2010Expanding understanding of service exchange and value co-creation: a social construction approach1,426 cited
• 2007Rethinking Customer Solutions: From Product Bundles to Relational Processes1,376 cited
• 2008Service Blueprinting: A Practical Technique for Service Innovation1,195 cited
• 2011Contextualization and value-in-context: How context frames exchange1,162 cited
• 2012Health Care Customer Value Cocreation Practice Styles1,112 cited
• 2010Is Customer Participation in Value Creation a Double-Edged Sword? Evidence from Professional Financial Services Across Cultures1,084 cited
• 2000Determinants of Sports Sponsorship Response1,015 cited
• 2002Sex differences and statistical stereotyping in attitudes toward financial risk1,013 cited