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Browsing behaviour as a mediator: the impact of multi-sensory cues on purchasing
16 references·11 citing·35 second hop
Browsing behaviour as a mediator: the impact of multi-sensory cues on purchasing (2019)Browsing behaviour as a mediator: the imp…Store Atmospherics: A Multisensory Perspective (2014)Store Atmospherics: A Multise…An integrative review of sensory marketing: Engaging the senses to affect perception, judgment and behavior (2011)An integrative review of sens…The Unconscious Consumer: Effects of Environment on Consumer Behavior (2005)The Unconscious Consumer: Eff…Emotions in consumer behavior: a hierarchical approach (2004)Emotions in consumer behavior…Cross-category effects of induced arousal and pleasure on the internet shopping experience (2002)Cross-category effects of ind…Congruency of scent and music as a driver of in-store evaluations and behavior (2001)Congruency of scent and music…Atmospheric Effects on Shopping Behavior (2000)Atmospheric Effects on Shoppi…Impulse buying: Modeling its precursors (1998)Impulse buying: Modeling its …Impulse buying: Modeling its precursors (1998)Impulse buying: Modeling its …Store atmosphere and purchasing behavior (1994)Store atmosphere and purchasi…Environmental color, consumer feelings, and purchase likelihood (1992)Environmental color, consumer…In Search of Brand Image: a Foundation Analysis (1990)In Search of Brand Image: a F…Buyer Uncertainty and Information Search (1989)Buyer Uncertainty and Informa…The Influence of Background Music on the Behavior of Restaurant Patrons (1986)The Influence of Background M…Optimum Stimulation Level: Its Relationship to Personality, Demographics, and Exploratory Behavior (1980)Optimum Stimulation Level: It…An approach to environmental psychology (1974)An approach to environmental …Sensory marketing: the mediating role of hedonic emotions between multisensory experiences and mall patronage intention (2024)Sensory marketing: the mediat…Four Decades of Sensory Marketing: A Hybrid Review and Future Research Agenda (2024)Four Decades of Sensory Marke…Understanding consumers in-store behavior: The dual role of episode-specific motive adjustment and motive selection (2023)Understanding consumers in-st…Consumer patronage intention: role of multi-sensory and atmospheric experiences in retail (2023)Consumer patronage intention:…The Impact of Sensory Experience on the Buying Behavior of Coffee Shop Visitors in Indonesia (2022)The Impact of Sensory Experie…Browsing or buying: A serial mediation analysis of consumer’s online purchase intentions in times of COVID-19 pandemic (2022)Browsing or buying: A serial …“Multimodal Sensory Marketing” in retailing: the role of intra- and intermodality transductions (2022)“Multimodal Sensory Marketing…A Critical Assessment of an Extended Learning Environment in Interior Design Studio (2021)A Critical Assessment of an E…Book belly band as a visual cue: Assessing its impact on consumers’ in-store responses (2020)Book belly band as a visual c…Multisensory Analysis of Consumer–Product Interaction During Ceramic Tile Shopping Experiences (2019)Multisensory Analysis of Cons…Editorial – Ten Trends Shaping the Future of Marketing: Considerations for the Academics (2019)Editorial – Ten Trends Shapin…Atmospherics as a Marketing Tool (1974)Servicescapes: The Impact of Physical Surroundings on Customers and Employees (1992)Experiential value: conceptualization, measurement and application in the catalog and Internet shopping environment☆11☆This article is based upon the first author’s doctoral dissertation completed while at Georgia Institute of Technology. (2001)Hedonic and utilitarian motivations for online retail shopping behavior (2001)Why Ethical Consumers Don’t Walk Their Talk: Towards a Framework for Understanding the Gap Between the Ethical Purchase Intentions and Actual Buying Behaviour of Ethically Minded Consumers (2010)Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)Development and validation of brief measures of positive and negative affect: The PANAS scales. (1988)Structural equation modeling in practice: A review and recommended two-step approach. (1988)Applying the Technology Acceptance Model and Flow Theory to Online Consumer Behavior (2002)The Influence of Culture on Consumer Impulsive Buying Behavior (2002)Spent Resources: Self‐Regulatory Resource Availability Affects Impulse Buying (2007)Using Background Music to Affect the Behavior of Supermarket Shoppers (1982)Music, Mood, and Marketing (1990)Improving the Store Environment: Do Olfactory Cues Affect Evaluations and Behaviors? (1996)Perceived quality, emotions, and behavioral intentions: Application of an extended Mehrabian–Russell model to restaurants (2008)Development and validation of brief measures of positive and negative affect: The PANAS scales. (1988)Visitors’ experience, mood and satisfaction in a heritage context: Evidence from an interpretation center (2007)The influence of online store beliefs on consumer online impulse buying: A model and empirical application (2011)Understanding the Relationships between Tourists’ Emotional Experiences, Perceived Overall Image, Satisfaction, and Intention to Recommend (2015)Conflict, arousal, and curiosity. (1960)The Theory of Buyer Behavior (1971)Perceived risk: The concept and its measurement (1986)Expanding the functional information search model (1998)Born Unequal: A Study of the Helpfulness of User-Generated Product Reviews (2011)The Principles of Psychology (1891)The magical number seven, plus or minus two: Some limits on our capacity for processing information. (1956)The magical number seven, plus or minus two: Some limits on our capacity for processing information. (1994)Pleasure principles: A review of research on hedonic consumption (2012)Sensory marketing, embodiment, and grounded cognition: A review and introduction (2013)Evidence for a three-factor theory of emotions (1977)Seeking the Ideal Form: Product Design and Consumer Response (1995)Core affect and the psychological construction of emotion. (2003)The Influence of Multiple Store Environment Cues on Perceived Merchandise Value and Patronage Intentions (2002)The Effect of Environmental Perceptions on Behavioral Intentions Through Emotions: The Case of Upscale Restaurants (2007)The Roles of the Physical Environment, Price Perception, and Customer Satisfaction in Determining Customer Loyalty in the Restaurant Industry (2009)
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References

  • 1974An approach to environmental psychology7,295 cited
  • 2000Atmospheric Effects on Shopping Behavior1,921 cited
  • 2011An integrative review of sensory marketing: Engaging the senses to affect perception, judgment and behavior1,669 cited
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  • 2005The Unconscious Consumer: Effects of Environment on Consumer Behavior

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525 cited
  • 1989Buyer Uncertainty and Information Search520 cited
  • Cited by

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    • 2020Book belly band as a visual cue: Assessing its impact on consumers’ in-store responses22 cited
    • 2022Browsing or buying: A serial mediation analysis of consumer’s online purchase intentions in times of COVID-19 pandemic14 cited
    • 2022The Impact of Sensory Experience on the Buying Behavior of Coffee Shop Visitors in Indonesia14 cited
    • 2022“Multimodal Sensory Marketing” in retailing: the role of intra- and intermodality transductions11 cited
    • 2019Multisensory Analysis of Consumer–Product Interaction During Ceramic Tile Shopping Experiences10 cited
    • 2019Editorial – Ten Trends Shaping the Future of Marketing: Considerations for the Academics9 cited
    • 2023Understanding consumers in-store behavior: The dual role of episode-specific motive adjustment and motive selection8 cited
    • 2021A Critical Assessment of an Extended Learning Environment in Interior Design Studio1 cited