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Intrasexual female competition and female trust in gay male sales associates’ recommendations
16 references·3 citing·46 second hop
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References

  • 1993Basics of Qualitative Research: Grounded Theory Procedures and Techniques17,576 cited
  • 2012Using Effect Size—or Why the P Value Is Not Enough5,550 cited
  • 1988The Long Interview5,219 cited
  • 1999Commercial Friendships: Service Provider-Client Relationships in Context1,200 cited
  • 1988The evolution of human intrasexual competition: Tactics of mate attraction.897 cited
  • 2011Pride and Prejudice: Employment Discrimination against Openly Gay Men in the United States687 cited
  • 2012Frustrated Fatshionistas: An Institutional Theory Perspective on Consumer Quests for Greater Choice in Mainstream Markets684 cited
  • 1985An Assessment of the Mall Intercept as a Data Collection Method445 cited
  • 2002The Protean Quality of Subcultural Consumption: An Ethnographic Account of Gay Consumers421 cited
  • 2002Relationship Marketing in the New Economy359 cited
  • 2009Gay Stereotypes: The Use of Sexual Orientation as a Cue for Gender-Related Attributes254 cited
  • 2003Consumer Comfort in Service Relationships208 cited
  • 2010Four strategies used during intrasexual competition for mates197 cited
  • 2000Distress about mating rivals193 cited
  • 2014The Oxford Handbook of Women and Competition

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186 cited
  • 1992Correcting for Acquiescent Response Bias in the Absence of a Balanced Scale176 cited
  • Cited by

    • 2024A Narrative Review of LGBTQ+ Marketing Scholarship15 cited
    • 2023Stereotypes, same-sex struggles, and sustainable shopping: intrasexual competition mediates sex differences in green consumption values8 cited
    • 2025Diversity at the forefront: frontline employee diversity effects on luxury fashion brand equity6 cited