References

• 1981Evaluating Structural Equation Models with Unobservable Variables and Measurement Error108,884 cited
• 1979A Paradigm for Developing Better Measures of Marketing Constructs16,553 cited
• 1967Personal Religious Orientation and Prejudice.4,549 cited
• 1995Customer Switching Behavior in Service Industries: An Exploratory Study2,903 cited
• 2002The C-OAR-SE procedure for scale development in marketing2,483 cited
• 2011Do social media marketing activities enhance customer equity? An empirical study of luxury fashion brand2,454 cited
• 1998Market-Based Assets and Shareholder Value: A Framework for Analysis2,363 cited
• 2003Return on Marketing: Using Customer Equity to Focus Marketing Strategy2,149 cited
• 2004Customer perceived value, satisfaction, and loyalty: The role of switching costs2,039 cited
• 2003Consumer Switching Costs: A Typology, Antecedents, and Consequences1,857 cited
• 2010Integrating TTF and UTAUT to explain mobile banking user adoption1,696 cited
• 2000Switching barriers and repurchase intentions in services1,570 cited
• 1995Competition when Consumers have Switching Costs: An Overview with Applications to Industrial Organization, Macroeconomics, and International Trade1,519 cited
• 2000Implications of Loyalty Program Membership and Service Experiences for Customer Retention and Value