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In-store promotion and customer value on private label product purchase intention
16 references·0 citing·43 second hop
In-store promotion and customer value on private label product purchase intention (2020)In-store promotion and customer value on …Revisión de la productividad científica sobre gestión de la experiencia del cliente (2018)Revisión de la productividad …The power of emotional value: Exploring the effects of values on green product consumer choice behavior (2017)The power of emotional value:…PLS-SEM or CB-SEM: updated guidelines on which method to use (2017)PLS-SEM or CB-SEM: updated gu…Marketing mix, customer value, and customer loyalty in social commerce (2017)Marketing mix, customer value…How website quality affects online impulse buying (2017)How website quality affects o…What Affects Mobile Application Use? The Roles of Consumption Values (2013)What Affects Mobile Applicati…Effects of store image and store brand price-image on store brand purchase intention: Application to an emerging market (2012)Effects of store image and st…PLS-SEM: Indeed a Silver Bullet (2011)PLS-SEM: Indeed a Silver Bull…Examining the role of advertising and sales promotions in brand equity creation (2011)Examining the role of adverti…\nThe use of partial least squares path modeling in international marketing (2009)\nThe use of partial least sq…Private Label Strategy: How to Meet the Store Brand Challenge (2007)Private Label Strategy: How t…An Examination of Selected Marketing Mix Elements and Brand Equity (2000)An Examination of Selected Ma…A Benefit Congruency Framework of Sales Promotion Effectiveness (2000)A Benefit Congruency Framewor…The effect of store name, brand name and price discounts on consumers' evaluations and purchase intentions (1998)The effect of store name, bra…Why we buy what we buy: A theory of consumption values (1991)Why we buy what we buy: A the…Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence (1988)Consumer Perceptions of Price…Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)On the Evaluation of Structural Equation Models (1988)Structural equation modeling in practice: A review and recommended two-step approach. 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(1991)Pursuing the Value-Conscious Consumer: Store Brands versus National Brand Promotions (2001)A Critical Review of Construct Indicators and Measurement Model Misspecification in Marketing and Consumer Research (2003)Justification Effects on Consumer Choice of Hedonic and Utilitarian Goods (2005)The New Institutionalism in Organizational Analysis (1991)The New Institutionalism in Organizational Analysis. (1993)Green consumption: E nvironmental knowledge, environmental consciousness, social norms, and purchasing behavior (2018)Marketing a new generation of bio-plastics products for a circular economy: The role of green self-identity, self-congruity, and perceived value (2019)Why do people purchase from online travel agencies (OTAs)? A consumption values perspective (2020)Coefficient Alpha and the Internal Structure of Tests (1951)Customer repurchase intention (2003)Value dimensions, perceived value, satisfaction and loyalty: an investigation of university students’ travel behaviour (2005)The concept of perceived value: a systematic review of the research (2007)Assessing measurement model quality in PLS-SEM using confirmatory composite analysis (2019)CB-SEM vs PLS-SEM methods for research in social sciences and technology forecasting (2021)Partial Least Squares Structural Equation Modeling (PLS-SEM) Using R (2021)
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References

  • 2011PLS-SEM: Indeed a Silver Bullet21,614 cited
  • 1988Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence18,274 cited
  • 2009\nThe use of partial least squares path modeling in international marketing11,331 cited
  • 2017PLS-SEM or CB-SEM: updated guidelines on which method to use5,428 cited
  • 1991Why we buy what we buy: A theory of consumption values4,924 cited
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  • 2000A Benefit Congruency Framework of Sales Promotion Effectiveness1,518 cited
  • 1998The effect of store name, brand name and price discounts on consumers' evaluations and purchase intentions1,414 cited
  • 2011Examining the role of advertising and sales promotions in brand equity creation491 cited
  • 2017The power of emotional value: Exploring the effects of values on green product consumer choice behavior403 cited
  • 2007Private Label Strategy: How to Meet the Store Brand Challenge332 cited
  • 2018Revisión de la productividad científica sobre gestión de la experiencia del cliente303 cited
  • 2017Marketing mix, customer value, and customer loyalty in social commerce294 cited
  • 2012Effects of store image and store brand price-image on store brand purchase intention: Application to an emerging market

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256 cited
  • 2017How website quality affects online impulse buying232 cited
  • 2013What Affects Mobile Application Use? The Roles of Consumption Values207 cited
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