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Preparing for an Era of Deepfakes and AI-Generated Ads: A Framework for Understanding Responses to Manipulated Advertising
16 references·16 citing·49 second hopsampled
Preparing for an Era of Deepfakes and AI-Generated Ads: A Framework for Understanding Responses to Manipulated Advertising (2021)Preparing for an Era of Deepfakes and AI-…Authenticity under threat: When social media influencers need to go beyond self-presentation (2018)Authenticity under threat: Wh…The role of data privacy in marketing (2016)The role of data privacy in m…Unraveling the Personalization Paradox: The Effect of Information Collection and Trust-Building Strategies on Online Advertisement Effectiveness (2014)Unraveling the Personalizatio…Brand authenticity: An integrative framework and measurement scale (2014)Brand authenticity: An integr…The Extended Transportation-Imagery Model: A Meta-Analysis of the Antecedents and Consequences of Consumers' Narrative Transportation (2013)The Extended Transportation-I…The Quest for Authenticity in Consumption: Consumers’ Purposive Choice of Authentic Cues to Shape Experienced Outcomes (2009)The Quest for Authenticity in…The Personalization Privacy Paradox: An Empirical Evaluation of Information Transparency and the Willingness to be Profiled Online for Personalization1 (2006)The Personalization Privacy P…The Effects of Progressive Levels of Interactivity and Vividness in Web Marketing Sites (2001)The Effects of Progressive Le…The role of transportation in the persuasiveness of public narratives. (2000)The role of transportation in…Consumers' Use of Persuasion Knowledge: The Effects of Accessibility and Cognitive Capacity on Perceptions of an Influence Agent (2000)Consumers' Use of Persuasion …Information Privacy Concerns, Procedural Fairness, and Impersonal Trust: An Empirical Investigation (1999)Information Privacy Concerns,…Advertising Value and Advertising on the Web (1996)Advertising Value and Adverti…The Persuasion Knowledge Model: How People Cope with Persuasion Attempts (1994)The Persuasion Knowledge Mode…Enhancing and Measuring Consumers' Motivation, Opportunity, and Ability to Process Brand Information from Ads (1991)Enhancing and Measuring Consu…The Role of Imagery in Information Processing: Review and Extensions (1987)The Role of Imagery in Inform…Human Inference: Strategies and Shortcomings of Social Judgment. (1981)Human Inference: Strategies a…When AI Doesn’t Sell Prada: Why Using AI-Generated Advertisements Backfires for Luxury Brands (2025)When AI Doesn’t Sell Prada: W…Generative artificial intelligence in advertising. Field applications in Rio de Janeiro and Catalonia (2025)Generative artificial intelli…And Plato met ChatGPT: an ethical reflection on the use of chatbots in scientific research writing, with a particular focus on the social sciences (2025)And Plato met ChatGPT: an eth…A Systematic Literature Review on Sustainability Integration and Marketing Intelligence in the Era of Artificial Intelligence (2025)A Systematic Literature Revie…A Review of Artificial Intelligence Research in Peer-Reviewed Communication Journals (2025)A Review of Artificial Intell…Zooming in and out the landscape: Artificial intelligence and system dynamics in business and management (2024)Zooming in and out the landsc…The form of AI-driven luxury: how generative AI (GAI) and Large Language Models (LLMs) are transforming the creative process (2024)The form of AI-driven luxury:…Reinforcing Stereotypes in Health Care Through Artificial Intelligence–Generated Images: A Call for Regulation (2024)Reinforcing Stereotypes in He…Mapping the multidimensional trend of generative AI: A bibliometric analysis and qualitative thematic review (2024)Mapping the multidimensional …Clicks and tricks: The dark art of online persuasion (2024)Clicks and tricks: The dark a…The positive effects of integrated advertising, featuring diverse ensembles, on societal identification and mainstream brand value (2023)The positive effects of integ…DIVERSITY AND INCLUSION PRACTICES IN MARKETING EDUCATION: A CONCEPTUAL FRAMEWORK AND OVERVIEW OF THE SPECIAL ISSUE (2023)DIVERSITY AND INCLUSION PRACT…Deepfakes, Misinformation, and Disinformation in the Era of Frontier AI, Generative AI, and Large AI Models (2023)Deepfakes, Misinformation, an…Smart Advertising: Innovación y disrupción tecnológica asociadas a la IA en el ecosistema publicitario (2022)Smart Advertising: Innovación…False idols: Unpacking the opportunities and challenges of falsity in the context of virtual influencers (2022)False idols: Unpacking the op…Consumer subversion and its relationship to anti‐consumption, deviant and dysfunctional behaviors, and consumer revenge (2021)Consumer subversion and its r…The Psychology of Interpersonal Relations. 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References

  • 2000The role of transportation in the persuasiveness of public narratives.4,849 cited
  • 1994The Persuasion Knowledge Model: How People Cope with Persuasion Attempts3,796 cited
  • 1981Human Inference: Strategies and Shortcomings of Social Judgment.2,632 cited
  • 1999Information Privacy Concerns, Procedural Fairness, and Impersonal Trust: An Empirical Investigation1,857 cited
  • 1996Advertising Value and Advertising on the Web1,361 cited
  • 2000Consumers' Use of Persuasion Knowledge: The Effects of Accessibility and Cognitive Capacity on Perceptions of an Influence Agent1,339 cited
  • 1987The Role of Imagery in Information Processing: Review and Extensions1,279 cited
  • 2006The Personalization Privacy Paradox: An Empirical Evaluation of Information Transparency and the Willingness to be Profiled Online for Personalization11,249 cited
  • 2018Authenticity under threat: When social media influencers need to go beyond self-presentation1,202 cited
  • 2001The Effects of Progressive Levels of Interactivity and Vividness in Web Marketing Sites1,174 cited
  • 2013The Extended Transportation-Imagery Model: A Meta-Analysis of the Antecedents and Consequences of Consumers' Narrative Transportation1,135 cited
  • 2014Brand authenticity: An integrative framework and measurement scale1,081 cited
  • 2009The Quest for Authenticity in Consumption: Consumers’ Purposive Choice of Authentic Cues to Shape Experienced Outcomes1,002 cited

Only edges whose both ends are imported exist here. Widen the year window, or show the whole map. Back to the work

  • 1991Enhancing and Measuring Consumers' Motivation, Opportunity, and Ability to Process Brand Information from Ads988 cited
  • 2016The role of data privacy in marketing898 cited
  • 2014Unraveling the Personalization Paradox: The Effect of Information Collection and Trust-Building Strategies on Online Advertisement Effectiveness863 cited
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    • 2022False idols: Unpacking the opportunities and challenges of falsity in the context of virtual influencers318 cited
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    • 2025A Systematic Literature Review on Sustainability Integration and Marketing Intelligence in the Era of Artificial Intelligence55 cited
    • 2025When AI Doesn’t Sell Prada: Why Using AI-Generated Advertisements Backfires for Luxury Brands46 cited
    • 2024Zooming in and out the landscape: Artificial intelligence and system dynamics in business and management40 cited
    • 2021Consumer subversion and its relationship to anti‐consumption, deviant and dysfunctional behaviors, and consumer revenge39 cited
    • 2024The form of AI-driven luxury: how generative AI (GAI) and Large Language Models (LLMs) are transforming the creative process38 cited
    • 2022Smart Advertising: Innovación y disrupción tecnológica asociadas a la IA en el ecosistema publicitario29 cited
    • 2024Mapping the multidimensional trend of generative AI: A bibliometric analysis and qualitative thematic review20 cited
    • 2023The positive effects of integrated advertising, featuring diverse ensembles, on societal identification and mainstream brand value19 cited
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    • 2025A Review of Artificial Intelligence Research in Peer-Reviewed Communication Journals11 cited