this work references cited by second hopReferences
- 2006Using thematic analysis in psychology193,725 cited
- 1993Conceptualizing, Measuring, and Managing Customer-Based Brand Equity14,745 cited
- 2006Demonstrating Rigor Using Thematic Analysis: A Hybrid Approach of Inductive and Deductive Coding and Theme Development11,797 cited
- 1999Doing Qualitative Research3,956 cited
- 1996Measuring Brand Equity Across Products and Markets3,591 cited
- 2003Brand Synthesis: The Multidimensionality of Brand Knowledge1,911 cited
- 2005How brands become icons: the principles of cultural branding1,287 cited
- 2005Grounded theory, ethnography and phenomenology942 cited
- 1993The Market for Luxury Goods: Income versus Culture620 cited
- 1999Transcription in Research and Practice: From Standardization of Technique to Interpretive Positionings584 cited
- 2000Consuming luxury brands: The relevance of the ‘Rarity Principle’583 cited
- 2009Aesthetics and Ephemerality: Observing and Preserving the Luxury Brand536 cited
- 2011Retail Luxury Strategy: Assembling Charisma through Art and Magic450 cited
- 1997Managing luxury brands372 cited
- 2008An application of Keller's brand equity model in a B2B context239 cited
Only edges whose both ends are imported exist here. Widen the year window, or show the whole map. Back to the work