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The effect of consumer-based brand authenticity on customer satisfaction and brand loyalty
16 references·0 citing·50 second hop
The effect of consumer-based brand authenticity on customer satisfaction and brand loyalty (2021)The effect of consumer-based brand authen…When to use and how to report the results of PLS-SEM (2018)When to use and how to report…Common Method Bias in PLS-SEM (2015)Common Method Bias in PLS-SEMBrand authenticity: An integrative framework and measurement scale (2014)Brand authenticity: An integr…Measuring consumer-based brand authenticity (2013)Measuring consumer-based bran…The Quest for Authenticity in Consumption: Consumers’ Purposive Choice of Authentic Cues to Shape Experienced Outcomes (2009)The Quest for Authenticity in…A Multicomponent Conceptualization of Authenticity: Theory and Research (2006)A Multicomponent Conceptualiz…Consumer Perceptions of Iconicity and Indexicality and Their Influence on Assessments of Authentic Market Offerings (2004)Consumer Perceptions of Iconi…"Migrating" to New Service Providers: Toward a Unifying Framework of Consumers' Switching Behaviors (2004)"Migrating" to New Service Pr…Teaching Old Brands New Tricks: Retro Branding and the Revival of Brand Meaning (2003)Teaching Old Brands New Trick…Why Do Brands Cause Trouble? A Dialectical Theory of Consumer Culture and Branding (2002)Why Do Brands Cause Trouble? …Switching barriers and repurchase intentions in services (2000)Switching barriers and repurc…Whence Consumer Loyalty? (1999)Whence Consumer Loyalty?Customers' motivations for maintaining relationships with service providers (1997)Customers' motivations for ma…Customer Loyalty: Toward an Integrated Conceptual Framework (1994)Customer Loyalty: Toward an I…A National Customer Satisfaction Barometer: The Swedish Experience (1992)A National Customer Satisfact…Staged Authenticity: Arrangements of Social Space in Tourist Settings (1973)Staged Authenticity: Arrangem…Common method biases in behavioral research: A critical review of the literature and recommended remedies. 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References

  • 2018When to use and how to report the results of PLS-SEM27,424 cited
  • 2015Common Method Bias in PLS-SEM10,154 cited
  • 1994Customer Loyalty: Toward an Integrated Conceptual Framework6,599 cited
  • 1992A National Customer Satisfaction Barometer: The Swedish Experience5,637 cited
  • 1999Whence Consumer Loyalty?4,891 cited
  • 1973Staged Authenticity: Arrangements of Social Space in Tourist Settings3,359 cited
  • 2002Why Do Brands Cause Trouble? A Dialectical Theory of Consumer Culture and Branding1,954 cited
  • 1997Customers' motivations for maintaining relationships with service providers1,604 cited
  • 2000Switching barriers and repurchase intentions in services1,570 cited
  • 2003Teaching Old Brands New Tricks: Retro Branding and the Revival of Brand Meaning1,418 cited
  • 2006A Multicomponent Conceptualization of Authenticity: Theory and Research1,243 cited
  • 2004Consumer Perceptions of Iconicity and Indexicality and Their Influence on Assessments of Authentic Market Offerings1,204 cited
  • 2014Brand authenticity: An integrative framework and measurement scale1,081 cited
  • 2009The Quest for Authenticity in Consumption: Consumers’ Purposive Choice of Authentic Cues to Shape Experienced Outcomes1,002 cited
  • 2004

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"Migrating" to New Service Providers: Toward a Unifying Framework of Consumers' Switching Behaviors
973 cited
  • 2013Measuring consumer-based brand authenticity780 cited
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