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• 2004Experience as a moderator of involvement and satisfaction on brand loyalty in a business-to-business setting 02-314R341 cited
• 1993Predicting satisfaction among first time visitors to a destination by using the expectancy disconfirmation theory309 cited
• 2007A Modified Involvement Scale305 cited
• 1993A Desires Congruency Model of Consumer Satisfaction274 cited
• 2016Customer satisfaction and its measurement in hospitality enterprises: a revisit and update263 cited
• 2004An Examination of Recreationists' Relationships with Activities and Settings245 cited
• 1992How Enduring and Situational Involvement Combine to Create Involvement Responses202 cited
• 2002The Social Nature of Leisure Involvement202 cited
• 2004Enduring leisure involvement: the importance of personal relationships170 cited
• 2007The Relationships of Customer-Perceived Value, Satisfaction, Loyalty and Behavioral Intentions168 cited
• 1995A means-end analysis of brand persuasion through advertising159 cited
• 1995Consumer's means-end chains for “think” and “feel” products150 cited
• 2017On Value and Value Creation in Service: A Management Perspective146 cited
• 1991Impulse Buying Behavior of Apparel Purchasers