this work references cited by second hopReferences
- 2014A new criterion for assessing discriminant validity in variance-based structural equation modeling38,283 cited
- 2004Social Influence: Compliance and Conformity6,052 cited
- 1955A study of normative and informational social influences upon individual judgment.4,815 cited
- 1967Attribution theory in social psychology3,831 cited
- 1958Compliance, identification, and internalization three processes of attitude change3,817 cited
- 1999The chameleon effect: The perception–behavior link and social interaction.3,672 cited
- 2011Customer Engagement3,657 cited
- 2001Developing and validating a multidimensional consumer-based brand equity scale2,991 cited
- 2018Influencer Marketing: How Message Value and Credibility Affect Consumer Trust of Branded Content on Social Media2,791 cited
- 2017Marketing through Instagram influencers: the impact of number of followers and product divergence on brand attitude2,544 cited
- 1982Reference Group Influence on Product and Brand Purchase Decisions1,950 cited
- 1995Normative Influences on Impulsive Buying Behavior1,941 cited
- 2009Who interacts on the Web?: The intersection of users’ personality and social media use1,914 cited
- 2016Customer engagement: the construct, antecedents, and consequences1,760 cited
Only edges whose both ends are imported exist here. Widen the year window, or show the whole map. Back to the work