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• 2017Marketing Capabilities in International Marketing212 cited
• 2019Adaptive marketing capabilities, dynamic capabilities, and renewal competences: The “outside vs. inside” and “static vs. dynamic” controversies in strategy173 cited
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• 1992Selling and Sales Management in Action: The Use of Insight Coaching to Improve Relationship Selling76 cited
• 2011Entrepreneurial SCM competence and performance of manufacturing SMEs69 cited
• 1999Internes Marketing als Forschungsgebiet der Marketingwissenschaft64 cited
• 2021Do firm-level sustainability targets drive environmental innovation? Insights from BRICS Economies63 cited
• 2019Toward a theory of outside-in marketing: Past, present, and future62 cited
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• 2015‘Reverse internationalization’ in Chinese firms: a study of how global startup OEMs seek to compete domestically49 cited
• 2022Endure, escape or engage: how and when misaligned institutional logics and entrepreneurial agency contribute to the maturing of entrepreneurial ecosystems41 cited
• 2001Government advice networks for SMEs: an assessment of the influence of local context on Business Link use, impact and satisfaction40 cited
• 1980