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ArticleUnrealized solutions in business markets

Laura Elgeti2022

Article2022

Unrealized solutions in business markets

Laura Elgeti · Michael Kleinaltenkamp

20 citations·0/0 files stored·Industrial Marketing Management

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Customer Service Quality and Loyalty Marketing and Advertising Strategies Service and Product Innovation

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References

1997Dynamic capabilities and strategic management 1985A Conceptual Model of Service Quality and Its Implications for Future Research 2012Seeking Qualitative Rigor in Inductive Research 2010Qualitative Research from Start to Finish 2002Systematic combining: an abductive approach to case research 1997Customer value: The next source for competitive advantage 2007Rethinking Customer Solutions: From Product Bundles to Relational Processes 2007Constructing mystery: Empirical matters in theory development

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Year2022

Typearticle

Published2022-08-09

VenueIndustrial Marketing Management

ISSN-L0019-8501

Languageen

Citations20

Files0 public / 0

ShelfCustomer Service Quality and Loyalty

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doi10.1016/j.indmarman.2022.07.007

openalex_workW4290754657

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