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Demystifying the evaluation of brands endorsed by religious leaders in the emerging markets
16 references·0 citing·49 second hop
Demystifying the evaluation of brands endorsed by religious leaders in the emerging markets (2022)Demystifying the evaluation of brands end…Do Role Models Matter? An Investigation of Role Modeling as an Antecedent of Perceived Ethical Leadership (2013)Do Role Models Matter? An Inv…Intention to choose Halal products: the role of religiosity (2012)Intention to choose Halal pro…Celebrity endorsement, brand credibility and brand equity (2011)Celebrity endorsement, brand …Religiosity as Identity: Toward an Understanding of Religion From a Social Identity Perspective (2010)Religiosity as Identity: Towa…Islamic branding: A conceptualization of related terms (2010)Islamic branding: A conceptua…From the Editors: Common method variance in international business research (2010)From the Editors: Common meth…The Role of Religiosity in Business and Consumer Ethics: A Review of the Literature (2009)The Role of Religiosity in Bu…Spiritual leadership and army transformation: Theory, measurement, and establishing a baseline (2005)Spiritual leadership and army…Religious Influences on Shopping Behaviour: An Exploratory Study (2004)Religious Influences on Shopp…Identity Theory and Social Identity Theory (2000)Identity Theory and Social Id…Conducting Marketing Science (2000)Conducting Marketing ScienceAn Integrative Theory of Intergroup Conflict (2000)An Integrative Theory of Inte…The Effects of Religious Factors on Perceived Risk in Durable Goods Purchase Decisions (1990)The Effects of Religious Fact…Consumer Religiosity and Retail Store Evaluative Criteria (1990)Consumer Religiosity and Reta…On the Meaning and Measurement of Religiosity in Consumer Research (1986)On the Meaning and Measuremen…Personal Religious Orientation and Prejudice. (1967)Personal Religious Orientatio…Self-Reports in Organizational Research: Problems and Prospects (1986)Accounting for common method variance in cross-sectional research designs. (2001)Common method biases in behavioral research: A critical review of the literature and recommended remedies. (2003)Testing and Controlling for Common Method Variance: A Review of Available Methods (2017)Understanding and managing the threat of common method bias: Detection, prevention and control (2021)Common Method Bias: It's Bad, It's Complex, It's Widespread, and It's Not Easy to Fix (2023)Rediscovering the Social Group: A Self-Categorization Theory. (1989)Identity Processes and Social Stress (1991)The Social Self: On Being the Same and Different at the Same Time (1991)An Organizing Framework for Collective Identity: Articulation and Significance of Multidimensionality. 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(2009)Consumers and Halal cosmetic products: knowledge, religiosity, attitude and intention (2015)Factors affecting Halal purchase intention – evidence from Pakistan’s Halal food sector (2015)Halal food, certification and halal tourism: Insights from Malaysia and Singapore (2015)The Theory of Buyer Behavior (1971)Hedonic Consumption: Emerging Concepts, Methods and Propositions (1982)Muslim world and its tourisms (2013)A theory of human motivation. (1943)The need to belong: Desire for interpersonal attachments as a fundamental human motivation. (1995)Beyond Beliefs: Religions Bind Individuals Into Moral Communities (2010)Believing, Bonding, Behaving, and Belonging (2011)From “we” to “me”: Group identification enhances perceived personal control with consequences for health and well-being. (2015)Nature of Prejudice (1954)Rank Correlation Methods. (1957)"From Jerusalem to Jericho": A study of situational and dispositional variables in helping behavior. (1973)Authoritarianism, Religious Fundamentalism, Quest, and Prejudice (1992)The Authoritarian Personality (2001)The cultural evolution of prosocial religions (2014)Magic, Science, and Religion and Other Essays. (1948)The Handbook of Social Psychology (1969)Exploring Social Desirability Bias (2003)The influence of religion on attitudes towards the advertising of controversial products (2004)Comparative fit indexes in structural models. (1990)The fifth discipline, the art and practice of the learning organization (1991)Nurturing the spirit at work: Impact on work unit performance (2005)Defining and Measuring Servant Leadership Behaviour in Organizations (2008)Workplace spirituality and organizational commitment: an empirical study (2008)Social Psychology of Intergroup Relations (1982)Economics and Identity* (2000)On the dimensionality of organizational justice: A construct validation of a measure. (2001)
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References

  • 2000An Integrative Theory of Intergroup Conflict12,493 cited
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  • 2000Identity Theory and Social Identity Theory4,461 cited
  • 2010From the Editors: Common method variance in international business research3,363 cited
  • 2010Religiosity as Identity: Toward an Understanding of Religion From a Social Identity Perspective864 cited
  • 2005Spiritual leadership and army transformation: Theory, measurement, and establishing a baseline806 cited
  • 2011Celebrity endorsement, brand credibility and brand equity787 cited
  • 2004Religious Influences on Shopping Behaviour: An Exploratory Study588 cited
  • 1990Consumer Religiosity and Retail Store Evaluative Criteria580 cited
  • 2012Intention to choose Halal products: the role of religiosity548 cited
  • 1990The Effects of Religious Factors on Perceived Risk in Durable Goods Purchase Decisions377 cited
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  • 2013Do Role Models Matter? An Investigation of Role Modeling as an Antecedent of Perceived Ethical Leadership357 cited
  • 2009The Role of Religiosity in Business and Consumer Ethics: A Review of the Literature332 cited
  • 2000

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Conducting Marketing Science
275 cited
  • 2010Islamic branding: A conceptualization of related terms226 cited
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