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Neuromarketing: An Emerging Domain in the Formal Education System
16 references·0 citing·53 second hop
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(2020)Individual differences in Fear of Missing Out (FoMO): Age, gender, and the Big Five personality trait domains, facets, and items (2020)Problematic social media use in childhood and adolescence (2024)Looking for Spinoza: Joy, Sorrow, and the Feeling Brain (2004)The somatic marker hypothesis: A neural theory of economic decision (2004)What are emotions? And how can they be measured? 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References

  • 2017The Use of Cronbach’s Alpha When Developing and Reporting Research Instruments in Science Education10,661 cited
  • 2013Motivational, emotional, and behavioral correlates of fear of missing out3,926 cited
  • 2011Neuromarketing: The New Science of Consumer Behavior663 cited
  • 2020Fear of missing out (FOMO): overview, theoretical underpinnings, and literature review on relations with severity of negative affectivity and problematic technology use369 cited
  • 2016‘Fear of Missing Out’ (FOMO) marketing appeals: A conceptual model327 cited
  • 2021Neuromarketing research in the last five years: a bibliometric analysis142 cited
  • 2018Beyond Self-Report: A Review of Physiological and Neuroscientific Methods to Investigate Consumer Behavior136 cited
  • 2020Neuromarketing: Its current status and research perspectives90 cited
  • 2017This is your brain on neuromarketing: reflections on a decade of research73 cited
  • 2021To Better Understand the Role of Emotional Processes in Decision-Making70 cited
  • 2015Redefining neuromarketing as an integrated science of influence57 cited
  • 2021Theory and Practice of Neuromarketing: Analyzing Human Behavior in Relation to Markets55 cited
  • 2011Neuromarketing: Where marketing and neuroscience meet44 cited
  • 2022Accessing Neuromarketing Scientific Performance: Research Gaps and Emerging Topics

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40 cited
  • 2022Unveiling Neuromarketing and Its Research Methodology34 cited
  • 2015Neuromarketing: An Emerging Tool of Market Research33 cited
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