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Growth hacking and international dynamic marketing capabilities: a conceptual framework and research propositions
16 references·4 citing·51 second hopsampled
Growth hacking and international dynamic marketing capabilities: a conceptual framework and research propositions (2023)Growth hacking and international dynamic …Digital Transformation: An Overview of the Current State of the Art of Research (2021)Digital Transformation: An Ov…Digital transformation in business and management research: An overview of the current status quo (2021)Digital transformation in bus…Masters of disasters? Challenges and opportunities for SMEs in times of crisis (2020)Masters of disasters? Challen…Quo Vadis, Dynamic Capabilities? A Content-Analytic Review of the Current State of Knowledge and Recommendations for Future Research (2018)Quo Vadis, Dynamic Capabiliti…The influence of eWOM in social media on consumers’ purchase intentions: An extended approach to information adoption (2016)The influence of eWOM in soci…Managerial cognitive capabilities and the microfoundations of dynamic capabilities (2014)Managerial cognitive capabili…The elephant in the room of dynamic capabilities: Bringing two diverging conversations together (2013)The elephant in the room of d…Digital Business Strategy: Toward a Next Generation of Insights (2013)Digital Business Strategy: To…Microfoundations of Routines and Capabilities: Individuals, Processes, and Structure (2012)Microfoundations of Routines …Dynamic managerial capabilities: Configuration and orchestration of top executives' capabilities and the firm's dominant logic (2012)Dynamic managerial capabiliti…GENERATING RESEARCH QUESTIONS THROUGH PROBLEMATIZATION. (2011)GENERATING RESEARCH QUESTIONS…Innovation, organizational capabilities, and the born-global firm (2004)Innovation, organizational ca…INTERNATIONAL ENTREPRENEURSHIP: THE INTERSECTION OF TWO RESEARCH PATHS. (2000)INTERNATIONAL ENTREPRENEURSHI…Market Orientation: The Construct, Research Propositions, and Managerial Implications (1990)Market Orientation: The Const…Absorptive Capacity: A New Perspective on Learning and Innovation (1990)Absorptive Capacity: A New Pe…Categorizing Strategic Issues: Links to Organizational Action (1987)Categorizing Strategic Issues…Leveraging digital crowdfunding platforms for SME sustainability in emerging markets: The roles of entrepreneurial competency, social capital, and supply chain trust (2025)Leveraging digital crowdfundi…Artificial intelligence-driven decision making and firm performance: a quantitative approach (2024)Artificial intelligence-drive…Small and medium enterprises and sustainable business models: Exploring enabling factors for adoption (2023)Small and medium enterprises …Growth hacking: A critical review to clarify its meaning and guide its practical application (2023)Growth hacking: A critical re…Strategic management of small firms in hostile and benign environments (1989)Multinational Enterprises and the Global Economy. 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(1983)Toward a knowledge‐based theory of the firm (1996)Capitalism, Socialism and Democracy (1997)Social Capital, Intellectual Capital, and the Organizational Advantage (1998)Absorptive Capacity: A Review, Reconceptualization, and Extension (2002)Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)Firm Resources and Sustained Competitive Advantage (1991)Firm resources and sustained competitive advantage (2004)Internationalization and the performance of born-global SMEs: the mediating role of social networks (2007)A resource‐based view of the firm (1984)Strategic alignment: Leveraging information technology for transforming organizations (1999)Digital Innovation Management: Reinventing Innovation Management Research in a Digital World (2017)Building dynamic capabilities for digital transformation: An ongoing process of strategic renewal (2018)Understanding digital transformation: A review and a research agenda (2019)The Iron Cage Revisited: Institutional Isomorphism and Collective Rationality in Organizational Fields (1983)Basics of Qualitative Research: Grounded Theory Procedures and Techniques. 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References

  • 1990Absorptive Capacity: A New Perspective on Learning and Innovation35,597 cited
  • 2013Digital Business Strategy: Toward a Next Generation of Insights4,375 cited
  • 1990Market Orientation: The Construct, Research Propositions, and Managerial Implications4,123 cited
  • 2004Innovation, organizational capabilities, and the born-global firm3,019 cited
  • 2014Managerial cognitive capabilities and the microfoundations of dynamic capabilities2,049 cited
  • 2000INTERNATIONAL ENTREPRENEURSHIP: THE INTERSECTION OF TWO RESEARCH PATHS.1,756 cited
  • 1987Categorizing Strategic Issues: Links to Organizational Action1,599 cited
  • 2011GENERATING RESEARCH QUESTIONS THROUGH PROBLEMATIZATION.1,583 cited
  • 2021Digital Transformation: An Overview of the Current State of the Art of Research1,291 cited
  • 2018Quo Vadis, Dynamic Capabilities? A Content-Analytic Review of the Current State of Knowledge and Recommendations for Future Research1,218 cited
  • 2016The influence of eWOM in social media on consumers’ purchase intentions: An extended approach to information adoption1,188 cited
  • 2021Digital transformation in business and management research: An overview of the current status quo1,118 cited
  • 2012Microfoundations of Routines and Capabilities: Individuals, Processes, and Structure1,111 cited
  • 2020Masters of disasters? Challenges and opportunities for SMEs in times of crisis

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867 cited
  • 2013The elephant in the room of dynamic capabilities: Bringing two diverging conversations together706 cited
  • 2012Dynamic managerial capabilities: Configuration and orchestration of top executives' capabilities and the firm's dominant logic562 cited
  • Cited by

    • 2024Artificial intelligence-driven decision making and firm performance: a quantitative approach54 cited
    • 2023Growth hacking: A critical review to clarify its meaning and guide its practical application44 cited
    • 2023Small and medium enterprises and sustainable business models: Exploring enabling factors for adoption41 cited
    • 2025Leveraging digital crowdfunding platforms for SME sustainability in emerging markets: The roles of entrepreneurial competency, social capital, and supply chain trust22 cited