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The Roles of Digital Exhibition in Enhancing Immersive Experience and Purchase Intention
16 references·0 citing·53 second hop
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References

  • 2000Time Flies When You’re Having Fun: Cognitive Absorption and Beliefs About Information Technology Usage14,763 cited
  • 1981The Role of Market Forces in Assuring Contractual Performance3,652 cited
  • 1997Hamlet on the holodeck: the future of narrative in cyberspace2,802 cited
  • 2000Quality, satisfaction and behavioral intentions2,784 cited
  • 2018When art meets tech: The role of augmented reality in enhancing museum experiences and purchase intentions511 cited
  • 2009Happiness for Sale: Do Experiential Purchases Make Consumers Happier than Material Purchases?479 cited
  • 1992The Generation and Consequences of Communication-Evoked Imagery388 cited
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  • 2018Brand experience and consumers’ willingness-to-pay (WTP) a price premium: Mediating role of brand credibility and perceived uniqueness280 cited
  • 2014The experience economy approach to festival marketing: vivid memory and attendee loyalty255 cited
  • 2017Not just seeing, but also feeling art: Mid-air haptic experiences integrated in a multisensory art exhibition215 cited
  • 1994Age, Sex, and Attitude toward the past as Predictors of Consumers' Aesthetic Tastes for Cultural Products174 cited
  • 2012The Desire for Consumption Knowledge139 cited
  • 2001

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The Contemporary Museum and Leisure: Recreation As a Museum Function
72 cited
  • 2006Public memories and private tastes: The shifting definitions of museums and their visitors in the UK67 cited
  • 2010User experience of museum technologies: the phenomenological scales66 cited
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