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Minnie, Minnie Tickled the Parson · Study

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ArticleMinnie, Minnie Tickled the Parson

Joel N. Axelrod1986

Article1986

Minnie, Minnie Tickled the Parson

Joel N. Axelrod

10 citations·0/0 files stored·Journal of Advertising Research

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American History and Culture Marketing and Advertising Strategies Media, Gender, and Advertising

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1972Measure Validation in Marketing 1983Attitude Measures That Predict Purchase 1984Physiological measurement of advertising effects 1982Recall versus Persuasion: An Answer

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Year1986

Typearticle

Published1986-02-01

VenueJournal of Advertising Research

ISSN-L0021-8499

Languageen

Citations10

Files0 public / 0

ShelfAmerican History and Culture

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doi10.1080/00218499.1986.12467877

openalex_workW4412428958

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