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Internal Marketing at Continental Airlines: Convincing Employees that Management Knows Best
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Internal Marketing at Continental Airlines: Convincing Employees that Management Knows Best (2002)Internal Marketing at Continental Airline…Internal Marketing’s Role in Organizations: A Transaction Cost Perspective (2014)Internal Marketing’s Role in …Firm‐Wide Incentives and Mutual Monitoring at Continental Airlines (2001)Firm‐Wide Incentives and Mutu…Marketing Management: The Millennium Edition (1999)Marketing Management: The Mil…Internal Marketing Role in Organizations (1999)Internal Marketing Role in Or…Side Payments in Marketing (1997)Side Payments in MarketingPeer Pressure in an Agency Relationship (1997)Peer Pressure in an Agency Re…Channel Coordination Mechanisms for Customer Satisfaction (1995)Channel Coordination Mechanis…Putting the Service-Profit Chain to Work (1994)Putting the Service-Profit Ch…Peer Pressure and Partnerships (1992)Peer Pressure and PartnershipsThe service-driven service company. (1991)The service-driven service co…Internal marketing and organizational behavior: A partnership in developing customer-conscious employees at every level (1990)Internal marketing and organi…Salesforce Compensation: Theory and Managerial Implications (1989)Salesforce Compensation: Theo…Salesforce Compensation Plans: An Agency Theoretic Perspective (1985)Salesforce Compensation Plans…Classifying Services to Gain Strategic Marketing Insights (1983)Classifying Services to Gain …Moral Hazard in Teams (1982)Moral Hazard in TeamsThe Marketing of Services (1980)The Marketing of ServicesRelation of Consumers' Buying Habits to Marketing Methods (1923)Principles of Marketing (1972)Breaking Free from Product Marketing (1977)An empirical assessment of the SERVQUAL scale (1992)Relational Benefits in Services Industries: The Customer's Perspective (1998)Designing conceptual articles: four approaches (2020)Research in Organizational Behavior (1984)THE PEOPLE MAKE THE PLACE (1987)Relationship Quality in Services Selling: An Interpersonal Influence Perspective (1990)Advances in the internal marketing concept: definition, synthesis and extension (2000)Corporate citizenship as a marketing instrument ‐ Concepts, evidence and research directions (2001)Corporate Social Responsibility, Customer Orientation, and the Job Performance of Frontline Employees (2013)Agency Problems and Residual Claims (1983)Production, Information Costs and Economic Organization (1996)Motivation, Knowledge Transfer, and Organizational Forms (2000)Identity and the Economics of Organizations (2005)Peers at Work (2009)Foundations of social theory (1990)Team Incentives and Worker Heterogeneity: An Empirical Analysis of the Impact of Teams on Productivity and Participation (2003)The evolution of strong reciprocity: cooperation in heterogeneous populations (2003)Relationships, Layoffs, and Organizational Resilience (2006)Critical Service Encounters: The Employee's Viewpoint (1994)Customer Satisfaction and Word of Mouth (1998)Social Identity and the Service-Profit Chain (2009)Financial Intermediation and Delegated Monitoring (1984)General purpose technologies ‘Engines of growth’? (1995)A Behavioral Approach to the Rational Choice Theory of Collective Action Presidential Address, American political Science Association, 1997 (2010)The value concept and relationship marketing (1996)Understanding Relationship Marketing Outcomes (2002)A Strategic Framework for Customer Relationship Management (2005)Value in business markets: What do we know? Where are we going? (2005)A hierarchical analysis of the green consciousness of the Egyptian consumer (2007)Sensory marketing: the multi‐sensory brand‐experience concept (2011)Quality in the Service Sector: A Review (1989)Internal marketing: a review and some interdisciplinary research challenges (1995)Building and testing theories of decision making by travellers (2004)Agency Relationships in Marketing: A Review of the Implications and Applications of Agency and Related Theories (1992)Integrating R&D and Marketing: A Review and Analysis of the Literature (1996)The Management of Customer-Contact Service Employees: An Empirical Investigation (1996)
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References

  • 1982Moral Hazard in Teams4,992 cited
  • 1994Putting the Service-Profit Chain to Work3,732 cited
  • 1983Classifying Services to Gain Strategic Marketing Insights1,994 cited
  • 1992Peer Pressure and Partnerships1,767 cited
  • 1999Marketing Management: The Millennium Edition1,176 cited
  • 1990Internal marketing and organizational behavior: A partnership in developing customer-conscious employees at every level635 cited
  • 1985Salesforce Compensation Plans: An Agency Theoretic Perspective583 cited
  • 1991The service-driven service company.452 cited
  • 2001Firm‐Wide Incentives and Mutual Monitoring at Continental Airlines377 cited
  • 1980The Marketing of Services363 cited
  • 1997Peer Pressure in an Agency Relationship177 cited
  • 1995Channel Coordination Mechanisms for Customer Satisfaction140 cited
  • 1989Salesforce Compensation: Theory and Managerial Implications131 cited
  • 2014Internal Marketing’s Role in Organizations: A Transaction Cost Perspective58 cited
  • 1999Internal Marketing Role in Organizations54 cited
  • 1997Side Payments in Marketing

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