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Entwicklungspfade im Investitionsgütermarketing
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Entwicklungspfade im Investitionsgütermarketing (1997)Entwicklungspfade im Investitionsgütermar…Changes in the theory of interorganizational relations in marketing: Toward a network paradigm (1997)Changes in the theory of inte…Interorganizational Governance in Marketing Channels (1994)Interorganizational Governanc…Do Norms Matter in Marketing Relationships? (1992)Do Norms Matter in Marketing …The Economic Institutions of Capitalism (1987)The Economic Institutions of …Developing Buyer-Seller Relationships (1987)Developing Buyer-Seller Relat…The economic institutions of capitalism firms, markets, relational contracting (1985)The economic institutions of …International Marketing and Purchasing of Industrial Goods: An Interaction Approach (1982)International Marketing and P…The Buying Center: Structure and Interaction Patterns (1981)The Buying Center: Structure …Effectiveness in Sales Interactions: A Contingency Framework (1981)Effectiveness in Sales Intera…The Effect of Salesman Similarity and Expertise on Consumer Purchasing Behavior (1974)The Effect of Salesman Simila…Organizational Buying Behavior (1973)Organizational Buying BehaviorThe Theory of Buyer Behavior (1971)The Theory of Buyer BehaviorIndustrial buying and creative marketing (1967)Industrial buying and creativ…Communicator-recipient similarity and decision change. (1965)Communicator-recipient simila…The American Behavioral Scientist (1963)The American Behavioral Scien…Selling as a Dyadic Relationship – A New Approach (1963)Selling as a Dyadic Relations…The Evolution of Cooperation (1981)Economic Action and Social Structure: The Problem of Embeddedness (1985)Dyadic Business Relationships within a Business Network Context (1994)The Structure of Commitment in Exchange (1995)An organizational theoretic review of green supply chain management literature (2010)Markets and Hierarchies: Analysis and Antitrust Implications. (1976)A Cognitive Model of the Antecedents and Consequences of Satisfaction Decisions (1980)Determinants of Long-Term Orientation in Buyer-Seller Relationships (1994)Exchange and Power in Social Life (2017)The Commitment-Trust Theory of Relationship Marketing (1994)Business Relationships and Networks: (1999)The Influence of Complementarity, Compatibility, and Relationship Capital on Alliance Performance (2001)Rise of strategic nets — New modes of value creation (2007)Power-Dependence Relations (1962)Self-monitoring of expressive behavior. (1974)The Bases of Social Power (1986)The Use of Influence Strategies in Interfirm Relationships in Industrial Product Channels (1991)A Parsimonious Estimating Technique for Interaction and Quadratic Latent Variables (1995)Salesperson Adaptive Selling Behavior and Customer Orientation: A Meta-Analysis (2006)The Nature of the Firm (1937)The Economics of Organization: The Transaction Cost Approach (1981)Evolving to a New Dominant Logic for Marketing (2003)Institutions and axioms: an extension and update of service-dominant logic (2015)The Mechanism of Internationalisation (1990)The Uppsala internationalization process model revisited: From liability of foreignness to liability of outsidership (2009)An Examination of the Nature of Trust in Buyer-Seller Relationships (1997)Antecedents and consequences of trust and satisfaction in buyer‐seller relationships (1998)A review of methods supporting supplier selection (2001)A Paradigm for Developing Better Measures of Marketing Constructs (1979)The Experiential Aspects of Consumption: Consumer Fantasies, Feelings, and Fun (1982)A Survey of Corporate Governance (1997)Dynamic capabilities and strategic management (1997)The Politics, Power, and Pathologies of International Organizations (1999)Chapter 6 Institutions as a Fundamental Cause of Long-Run Growth (2005)Neoliberalism, higher education and the knowledge economy: from the free market to knowledge capitalism (2005)
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References

  • 1987The Economic Institutions of Capitalism14,787 cited
  • 1987Developing Buyer-Seller Relationships9,139 cited
  • 1985The economic institutions of capitalism firms, markets, relational contracting7,240 cited
  • 1971The Theory of Buyer Behavior2,797 cited
  • 1992Do Norms Matter in Marketing Relationships?2,412 cited
  • 1994Interorganizational Governance in Marketing Channels2,210 cited
  • 1982International Marketing and Purchasing of Industrial Goods: An Interaction Approach1,943 cited
  • 1967Industrial buying and creative marketing994 cited
  • 1997Changes in the theory of interorganizational relations in marketing: Toward a network paradigm747 cited
  • 1981Effectiveness in Sales Interactions: A Contingency Framework736 cited
  • 1973Organizational Buying Behavior640 cited
  • 1981The Buying Center: Structure and Interaction Patterns443 cited
  • 1965Communicator-recipient similarity and decision change.356 cited
  • 1963Selling as a Dyadic Relationship – A New Approach321 cited
  • 1963The American Behavioral Scientist293 cited
  • 1974The Effect of Salesman Similarity and Expertise on Consumer Purchasing Behavior

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