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Do Household Scanner Data Provide Representative Inferences from Brand Choices: A Comparison with Store Data
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  • 1998An Anchoring and Adjustment Model of Purchase Quantity Decisions455 cited
  • 2005New Empirical Generalizations on the Determinants of Price Elasticity449 cited
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  • 2005Competitive reaction- and feedback effects based on VARX models of pooled store data50 cited
  • 2012Substitutions between Fish and Seafood Products at the US National Retail Level50 cited
  • 1998An Empirical Investigation of the “Dynamic McFadden” Model of Purchase Timing and Brand Choice: Implications for Market Structure41 cited
  • 2014Designing a retail store network with strategic pricing in a competitive environment39 cited
  • 2009Understanding customer loyalty through system dynamics35 cited
  • 2012Private label brands: measuring equity across consumer segments32 cited
  • 2010Retail pricing decisions and product category competitive structure30 cited
  • 1998Integrated measures of sales, merchandising, and distribution28 cited
  • 1999Using Scanner Data to Construct CP1 Basic Component Indexes

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28 cited
  • 2005The implementation challenge of pricing decision support systems for retail managers26 cited
  • 2015Consumer learning and evolution of consumer brand preferences25 cited