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ArticleThe human concept: New philosophy for business

Leslie M. Dawson1969

Article1969

The human concept: New philosophy for business

Leslie M. Dawson

79 citations·0/0 files stored·Business Horizons

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Corporate Social Responsibility and Sustainability Ethics in Business and Education Management Theory and Practice

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1960The Marketing Revolution 1968The Year 2000: A Framework for Speculation on the Next Thirty-Three Years, by Herman Kahn, Anthony J. Wiener 1969The Year 2000: A Framework for Speculation on the next Thirty-three Years.1969Marketing's Changing Social Relationships

Cited by

1994The impact of organizational values, goals, and climate on marketing effectiveness 1985Dangerous territory: The societal marketing concept revisited 1978Is it time to discard the marketing concept?2009Revisiting Drucker's theory 1985Corporate Culture 1996A Marketing Mix for the 21st Century 1974Societal marketing: A strategic view of the marketing mix in the 1970's 1980Perspectives for a theory of marketing

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Details

Year1969

Typearticle

Published1969-12-01

VenueBusiness Horizons

ISSN-L0007-6813

Languageen

Citations79

Files0 public / 0

ShelfCorporate Social Responsibility and Sustainability

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doi10.1016/0007-6813(69)90087-1

openalex_workW1526237341

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