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Relevance of functional flexibility for heterogeneous sales response models
16 references·3 citing·42 second hop
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References

  • 2001Discrete Choice Methods with Simulation7,780 cited
  • 2003Discrete Choice Methods with Simulation3,891 cited
  • 1987Stochastic Simulation2,240 cited
  • 1988The Price Elasticity of Selective Demand: A Meta-Analysis of Econometric Models of Sales564 cited
  • 1989Market Response Models: Econometric and Time Series Analysis480 cited
  • 1991Market response models: Econometric and time series analysis356 cited
  • 1988The Price Elasticity of Selective Demand: A Meta-Analysis of Econometric Models of Sales269 cited
  • 1997Creating Micro-Marketing Pricing Strategies Using Supermarket Scanner Data233 cited
  • 2002Bayesian neural network learning for repeat purchase modelling in direct marketing218 cited
  • 2001Semiparametric Analysis to Estimate the Deal Effect Curve150 cited
  • 1991Shrinkage Estimation of Price and Promotional Elasticities: Seemingly Unrelated Equations127 cited
  • 1988Stochastic Simulation127 cited
  • 1998Estimating Irregular Pricing Effects: A Stochastic Spline Regression Approach114 cited
  • 1999Estimating Price Elasticities with Theory-Based Priors71 cited
  • 1999Account-Level Modeling for Trade Promotion: An Application of a Constrained Parameter Hierarchical Model

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70 cited
  • 1993Pricing Models in Marketing48 cited
  • Cited by

    • 2013SMOOTH QUANTILE-BASED MODELING OF BRAND SALES, PRICE AND PROMOTIONAL EFFECTS FROM RETAIL SCANNER PANELS15 cited
    • 2014Demand models for the static retail price optimization problem - A Revenue Management perspective13 cited
    • 2020Modeling price response from retail sales: An empirical comparison of models with different representations of heterogeneity8 cited