Citation map · Study

SZodixStudyAcademic Library

Shelves Open access

Study · an open academic library·Metadata from OpenAlex (CC0)·Shelves·OpenAlex metadata, de-duplicated

Marketing in the Public Sector

3 references·6 citing·29 second hop

FromToDepth

this work references cited by second hop

References

1995Reinventing Government: How the Entrepreneurial Spirit is Transforming the Public Sector4,540 cited
1971Social Marketing: An Approach to Planned Social Change1,780 cited
2007Marketing in the public sector: a roadmap for improved performance97 cited

Cited by

2010Creating Successful Price and Placement Strategies for Social Marketing17 cited
2009The Power of the Product P, or Why Toothpaste is So Important to Behavior Change17 cited
1996The shape of ideology: Structure, culture and policy delivery in the new public sector12 cited
2010An Autoethnographic Tale of Image-Generation Tactics on Employees10 cited
2020CONCEPTS OF PUBLIC MARKETING AND EXAMPLES OF ITS APPLICATION IN UKRAINE4 cited
2019Public Sector Marketing in a Period of Crisis: Perceptions and Challenges for the Public Sector Managers4 cited

Only edges whose both ends are imported exist here. Widen the year window, or show the whole map. Back to the work