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Attracting and Retaining Staff: The Role of Branding and Industry Image · Study

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ChapterAttracting and Retaining Staff: The Role of Branding and Industry Image

Michelle Wallace2013

Chapter2013

Attracting and Retaining Staff: The Role of Branding and Industry Image

Michelle Wallace · Ian N Lings · Roslyn Cameron · Neroli Sheldon

71 citations·0/0 files stored·Springer eBooks

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Employer Branding and e-HRM Higher Education and Employability Human Resource and Talent Management

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References

1993Conceptualizing, Measuring, and Managing Customer-Based Brand Equity 2009Good to Great - (Why Some Companies Make the Leap and others Don't)1998Brand Equity as a Signaling Phenomenon 2004Conceptualizing and researching employer branding 2002Good to great: why some companies make the leap, and others don't 1996The employer brand 1996Consumption and Identity at Work 2005Captivating company: dimensions of attractiveness in employer branding

Cited by

2019Value propositions as market-shaping devices: A qualitative comparative analysis 2022Developing Leaders for Disruptive Change: An Inclusive Leadership Approach 2021Employer branding factors as promoters of the dimensions of employee organizational commitment 2023University brand: A systematic literature review 2019Attitudes towards female managers in Austrian and Macau tourism industry 2015Young workers’ perception of brand image: main and moderating effects

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2022Employer and internal branding research: a bibliometric analysis of 25 yearsarticle · 14 shared references 2014Employeurs démarquez-vous ! La marque employeur, un gisement de valeur inexploité ?article · 13 shared references 2013What do best employer surveys reveal about employer branding and intention to apply?article · 12 shared references 2017The role of employer brand equity in employee attraction and retention: a unified frameworkarticle · 12 shared references 2015Employer Brand and Job Application Decisions: Insights from the Best Employersarticle · 12 shared references 2010Employer Brand for Talent Acquisition: An Exploration towards its Measurementarticle · 11 shared references

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Year2013

Typechapter

Published2013-11-19

VenueSpringer eBooks

Languageen

Citations71

Files0 public / 0

ShelfEmployer Branding and e-HRM

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doi10.1007/978-981-4560-58-0_2

openalex_workW1557694903

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2019Branding an industry?