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Is television advertising good for children? Areas of concern and policy implications
16 references·4 citing·38 second hop
Is television advertising good for children? Areas of concern and policy implications (2001)Is television advertising good for childr…Marketing management: analysis. planning. implementation and control (2000)Marketing management: analysi…Children's Understanding of the Intent of Advertising: A Meta-Analysis (1997)Children's Understanding of t…Adolescent‐Parent Interaction in Family Decision Making (1997)Adolescent‐Parent Interaction…The Relationship between Cartoon Trade Character Recognition and Attitude toward Product Category in Young Children (1995)The Relationship between Cart…Sold separately: children and parents in consumer culture (1994)Sold separately: children and…Out of the garden: toys, TV, and children's culture in the age of marketing (1994)Out of the garden: toys, TV, …Television Advertising and Children (1991)Television Advertising and Ch…Children As Consumers: Insights and Implications (1986)Children As Consumers: Insigh…Age Differences in Children's Responses to Television Advertising: An Information-Processing Approach (1981)Age Differences in Children's…Children and the Faces of Television: Teaching, Violence, Selling (1980)Children and the Faces of Tel…Children's purchase requests and parental responses : results from a diary study (1979)Children's purchase requests …How Children Learn to Buy (1978)How Children Learn to BuyChildren and Commercial Persuasion: An Attribution Theory Analysis (1974)Children and Commercial Persu…A Cognitive Developmental Study of Children's Attention To Television Commercials (1974)A Cognitive Developmental Stu…Children's Purchase Influence Attempts and Parental Yielding (1972)Children's Purchase Influence…Effects of television advertising on children (1971)Effects of television adverti…Impact of online buying behavioral tendencies of Generation Z on their parents’ consumption behavior: Insight from Indonesia (2022)Impact of online buying behav…Television viewing and conspicuous consumption of households: evidence from India (2021)Television viewing and conspi…the Parent Child Purchase Relationship (2009)the Parent Child Purchase Rel…Reclamewijsheid in ontwikkeling. Een vergelijking van de cognitieve reclamevaardigheden van kinderen en volwassenen (2008)Reclamewijsheid in ontwikkeli…A reinterpretation of the direction of effects in studies of socialization. (1968)Content Analysis in Consumer Research (1977)Parental Style and Consumer Socialization of Children (1988)Opportunities for Family Research in Marketing (2000)Parental consumer learning or ‘keeping up with the children’ (2007)Bottom-Up Technology Transmission Within Families: Exploring How Youths Influence Their Parents' Digital Media Use With Dyadic Data (2013)A Theory of Social Comparison Processes (1954)The Psychology of Interpersonal Relations. (1958)Consumer Behavior and Psychological Reactance (1980)The Development of Marketplace Persuasion Knowledge in Children, Adolescents, and Young Adults (2005)Media and Young Children's Learning (2008)Mind, Self, and Society (2015)How Children Learn to Buy: The Development of Consumer Information-Processing Skills (1977)An Information Processing Theory of Consumer Choice (1979)The Unintended Effects of Television Advertising (2003)Comparing Children's and Adults' Cognitive Advertising Competences in the Netherlands (2010)Mitigating the Effects of Advergames on Children (2011)The Influencing Role of the Child in Family Decision Making (1968)Mass Communication and Political Socialization (1970)Family and Media Influences On Adolescent Consumer Learning (1971)Parental and teenage child influences in family decision making (1985)Mothers' Communication Orientation and Consumer-Socialization Tendencies (1990)Bringing Children (and Parents) into the Sociology of Consumption (2004)Toddlers, tourism and Tobermory: Destination marketing issues and television-induced tourism (2004)The Missing Child in Consumption Theory (2008)The effectiveness of parental communication in modifying the relation between food advertising and children's consumption behaviour (2008)Interactive Food and Beverage Marketing: Targeting Adolescents in the Digital Age (2009)Children’s understanding of the selling versus persuasive intent of junk food advertising: Implications for regulation (2011)Conceptualizing, Measuring, and Managing Customer-Based Brand Equity (1993)Customer Loyalty: Toward an Integrated Conceptual Framework (1994)Evolving to a New Dominant Logic for Marketing (2003)Mediated Childhoods (1998)Digital beginnings: Young children's use of popular culture, media and new technologies (2005)Negotiating Identities/Queering Desires: Coming Out Online and the Remediation of the Coming-Out Story (2009)Exploring the effects of active parental mediation of television content (1993)The Gamification of Advertising: Analysis and Research Directions of In-Game Advertising, Advergames, and Advertising in Social Network Games (2013)Baby boomers and busters: an exploratory investigation of attitudes toward marketing, advertising and consumerism (2000)Predicting Savings From Adolescence to Young Adulthood: A Propensity Score Approach (2011)
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References

  • 2000Marketing management: analysis. planning. implementation and control6,649 cited
  • 1974Children and Commercial Persuasion: An Attribution Theory Analysis405 cited
  • 1994Out of the garden: toys, TV, and children's culture in the age of marketing301 cited
  • 1997Adolescent‐Parent Interaction in Family Decision Making253 cited
  • 1972Children's Purchase Influence Attempts and Parental Yielding252 cited
  • 1981Age Differences in Children's Responses to Television Advertising: An Information-Processing Approach248 cited
  • 1994Sold separately: children and parents in consumer culture235 cited
  • 1978How Children Learn to Buy213 cited
  • 1991Television Advertising and Children169 cited
  • 1986Children As Consumers: Insights and Implications151 cited
  • 1980Children and the Faces of Television: Teaching, Violence, Selling140 cited
  • 1995The Relationship between Cartoon Trade Character Recognition and Attitude toward Product Category in Young Children132 cited
  • 1971Effects of television advertising on children128 cited
  • 1979Children's purchase requests and parental responses : results from a diary study111 cited
  • 1997Children's Understanding of the Intent of Advertising: A Meta-Analysis

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92 cited
  • 1974A Cognitive Developmental Study of Children's Attention To Television Commercials91 cited
  • Cited by

    • 2021Television viewing and conspicuous consumption of households: evidence from India12 cited
    • 2008Reclamewijsheid in ontwikkeling. Een vergelijking van de cognitieve reclamevaardigheden van kinderen en volwassenen12 cited
    • 2009the Parent Child Purchase Relationship12 cited
    • 2022Impact of online buying behavioral tendencies of Generation Z on their parents’ consumption behavior: Insight from Indonesia11 cited