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Evaluation of Packing Attributes of Orange Juice on Consumers' Intention to Purchase by Conjoint Analysis and Consumer Attitudes Expectation

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References

2001Thirty Years of Conjoint Analysis: Reflections and Prospects766 cited
2003USE OF COMPUTER‐GENERATED IMAGES AND CONJOINT ANALYSIS TO INVESTIGATE SENSORY EXPECTATIONS143 cited
2012Perception of wine quality according to extrinsic cues: The case of Burgundy wine consumers140 cited
2010Relationship between involvement and functional milk desserts intention to purchase. Influence on attitude towards packaging characteristics120 cited

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2015Impact of Packaging Characteristics on Consumer Purchase Intention: Instant Coffee in Refill Packs and Glass Jars51 cited
2015How do Brazilian consumers perceive a non-traditional and innovative fruit juice? An approach looking at the packaging44 cited
2019The Influence of Color and Shape of Package Design on Consumer Preference: The Case of Orange Juice30 cited
2013Evaluation of New Packaging Formats for Dry‐Cured Meat Products Using Conjoint Analysis: An Application to Dry‐Cured I berian Ham21 cited
2014Exploring the Drivers of Purchase Intent and Consumer Satisfaction of Chicken Eggs Using Principal Component Analysis and the K ano Model8 cited

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