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The effects of mental simulations, innovativeness on intention to adopt brand application
16 references·7 citing·37 second hop
The effects of mental simulations, innovativeness on intention to adopt brand application (2015)The effects of mental simulations, innova…Diffusion of Innovations 1 (2019)Diffusion of Innovations 1Diffusion of innovations. (2003)Diffusion of innovations.Cross-Functional Product Development Teams, Creativity, and the Innovativeness of New Consumer Products (2001)Cross-Functional Product Deve…From Thought to Action: Effects of Process-Versus Outcome-Based Mental Simulations on Performance (1999)From Thought to Action: Effec…Harnessing the imagination: Mental simulation, self-regulation, and coping. (1998)Harnessing the imagination: M…Regulatory Focus and Strategic Inclinations: Promotion and Prevention in Decision-Making (1997)Regulatory Focus and Strategi…Development of an Instrument to Measure the Perceptions of Adopting an Information Technology Innovation (1991)Development of an Instrument …Perceived Usefulness, Perceived Ease of Use, and User Acceptance of Information Technology (1989)Perceived Usefulness, Perceiv…An Empirical Examination of the Structural Antecedents of Attitude toward the Ad in an Advertising Pretesting Context (1989)An Empirical Examination of t…Central and peripheral routes to persuasion: An individual difference perspective. (1986)Central and peripheral routes…The Efficient Assessment of Need for Cognition (1984)The Efficient Assessment of N…Effects of need for cognition on message evaluation, recall, and persuasion. (1983)Effects of need for cognition…The need for cognition. (1982)The need for cognition.Attitudes and Persuasion: Classic and Contemporary Approaches (1981)Attitudes and Persuasion: Cla…Innovativeness: The Concept and Its Measurement (1978)Innovativeness: The Concept a…Aptitudes and Instructional Methods: A Handbook for Research on Interactions (1978)Aptitudes and Instructional M…Mental simulation and compulsive buying: a multiple mediation model through impulse buying and self-control (2025)Mental simulation and compuls…Fueling user engagement in virtual CSR co-creation with mental simulation: A cognitive appraisal perspective (2023)Fueling user engagement in vi…Does the sharing economy change conventional consumption modes? (2022)Does the sharing economy chan…The abandonment behaviour of the branded app consumer: A study using interpretive structural modelling approach (2021)The abandonment behaviour of …The use of new technologies for corporate marketing communication in luxury retailing (2020)The use of new technologies f…Millennials’ Adoption of Radio Station Apps: The Roles of Functionality, Technology, Media, and Brand Factors (2020)Millennials’ Adoption of Radi…The role of gamification in brand app experience: The moderating effects of the 4Rs of app marketing (2019)The role of gamification in b…Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research (1975)Self-efficacy mechanism in human agency. 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(1980)Consumer Evaluations of Brand Extensions (1990)The Persuasion Knowledge Model: How People Cope with Persuasion Attempts (1994)Understanding Customer Experience Throughout the Customer Journey (2016)Advances in Consumer Research (2025)Personal involvement as a determinant of argument-based persuasion. (1981)The effects of involvement on responses to argument quantity and quality: Central and peripheral routes to persuasion. (1984)An advocacy coalition framework of policy change and the role of policy-oriented learning therein (1988)The Strength of Weak Ties (1973)The Elaboration Likelihood Model of Persuasion (1986)Development and validation of the penn state worry questionnaire (1990)The benefits of being present: Mindfulness and its role in psychological well-being. (2003)Is innovation always beneficial? A meta-analysis of the relationship between innovation and performance in SMEs (2010)Diffusion of Innovations (2015)Mobile payment: Understanding the determinants of customer adoption and intention to recommend the technology (2016)Promotion and Prevention: Regulatory Focus as A Motivational Principle (1998)Reflective and Impulsive Determinants of Social Behavior (2004)
this work references cited by second hop

References

  • 1989Perceived Usefulness, Perceived Ease of Use, and User Acceptance of Information Technology68,271 cited
  • 2019Diffusion of Innovations 137,320 cited
  • 2003Diffusion of innovations.13,723 cited
  • 1991Development of an Instrument to Measure the Perceptions of Adopting an Information Technology Innovation9,145 cited
  • 1982The need for cognition.5,357 cited
  • 1981Attitudes and Persuasion: Classic and Contemporary Approaches3,368 cited
  • 1984The Efficient Assessment of Need for Cognition2,911 cited
  • 1989An Empirical Examination of the Structural Antecedents of Attitude toward the Ad in an Advertising Pretesting Context2,191 cited
  • 1997Regulatory Focus and Strategic Inclinations: Promotion and Prevention in Decision-Making1,985 cited
  • 1978Innovativeness: The Concept and Its Measurement1,549 cited
  • 1978Aptitudes and Instructional Methods: A Handbook for Research on Interactions1,479 cited
  • 1986Central and peripheral routes to persuasion: An individual difference perspective.1,068 cited
  • 2001Cross-Functional Product Development Teams, Creativity, and the Innovativeness of New Consumer Products903 cited
  • 1983Effects of need for cognition on message evaluation, recall, and persuasion.849 cited
  • 1998

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Harnessing the imagination: Mental simulation, self-regulation, and coping.
746 cited
  • 1999From Thought to Action: Effects of Process-Versus Outcome-Based Mental Simulations on Performance648 cited
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    • 2023Fueling user engagement in virtual CSR co-creation with mental simulation: A cognitive appraisal perspective28 cited
    • 2021The abandonment behaviour of the branded app consumer: A study using interpretive structural modelling approach25 cited
    • 2025Mental simulation and compulsive buying: a multiple mediation model through impulse buying and self-control9 cited
    • 2020Millennials’ Adoption of Radio Station Apps: The Roles of Functionality, Technology, Media, and Brand Factors6 cited