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Linking corporate logo, corporate image, and reputation: An examination of consumer perceptions in the financial setting
16 references·16 citing·47 second hopsampled
Linking corporate logo, corporate image, and reputation: An examination of consumer perceptions in the financial setting (2014)Linking corporate logo, corporate image, …BUSINESS RESEARCH METHODS (PHƯƠNG PHÁP NGHIÊN CỨU TRONG KINH DOANH) (2023)BUSINESS RESEARCH METHODS (PH…Research Methods for Business Students (2003)Research Methods for Business…Does Doing Good Always Lead to Doing Better? Consumer Reactions to Corporate Social Responsibility (2001)Does Doing Good Always Lead t…Research Methods for Business Students (2000)Research Methods for Business…Marketing Research: An Applied Approach (2000)Marketing Research: An Applie…Principles and Practice of Structural Equation Modeling (1998)Principles and Practice of St…The Company and the Product: Corporate Associations and Consumer Product Responses (1997)The Company and the Product: …Reputation: Realizing Value from the Corporate Image (1996)Reputation: Realizing Value f…Conceptualizing, Measuring, and Managing Customer-Based Brand Equity (1993)Conceptualizing, Measuring, a…Managing Brand Equity (1991)Managing Brand EquityWHAT'S IN A NAME? REPUTATION BUILDING AND CORPORATE STRATEGY. (1990)WHAT'S IN A NAME? REPUTATION …Structural equation modeling in practice: A review and recommended two-step approach. (1988)Structural equation modeling …Measuring the Involvement Construct (1985)Measuring the Involvement Con…A Paradigm for Developing Better Measures of Marketing Constructs (1979)A Paradigm for Developing Bet…Marketing Research: Methodological Foundations (1977)Marketing Research: Methodolo…Attitudinal effects of mere exposure. (1968)Attitudinal effects of mere e…The Role of Corporate Social Responsibility Perceptions in Brand Equity, Brand Credibility, Brand Reputation, and Purchase Intentions (2021)The Role of Corporate Social …Financial Inclusion Paradigm Shift in the Postpandemic Period. Digital-Divide and Gender Gap (2021)Financial Inclusion Paradigm …Recipes for achieving customer loyalty: A qualitative comparative analysis of the dimensions of customer experience (2020)Recipes for achieving custome…How corporate social responsibility contributes to strengthening brand loyalty, hotel positioning and intention to revisit? (2020)How corporate social responsi…Co-creating brand image and reputation through stakeholder’s social network (2020)Co-creating brand image and r…A study of service quality, corporate image, customer satisfaction, revisit intention and word-of-mouth: evidence from the KTV industry (2020)A study of service quality, c…Love is in the menu: Leveraging healthy restaurant brands with handwritten typeface (2019)Love is in the menu: Leveragi…Exploring digital corporate social responsibility communications on Twitter (2019)Exploring digital corporate s…Brand avoidance: underlying protocols and a practical scale (2019)Brand avoidance: underlying p…A comprehensive review on logo literature: research topics, findings, and future directions (2019)A comprehensive review on log…Enhancing university brand image and reputation through customer value co-creation behaviour (2018)Enhancing university brand im…Destination branding and overtourism (2018)Destination branding and over…Corporate reputation in management research: a review of the literature and assessment of the concept (2018)Corporate reputation in manag…PROMISING THE DREAM: Changing destination image of London through the effect of website place (2017)PROMISING THE DREAM: Changing…IMC antecedents and the consequences of planned brand identity in higher education (2017)IMC antecedents and the conse…How Corporate Social Responsibility Helps MNEs to Improve their Reputation. The Moderating Effects of Geographical Diversification and Operating in Developing Regions (2017)How Corporate Social Responsi…Coefficient Alpha and the Internal Structure of Tests (1951)The Theory of Buyer Behavior (1971)The Nature and Scope of Marketing (1976)Measuring Service Quality: A Reexamination and Extension (1992)Trust and TAM in Online Shopping: An Integrated Model1 (2003)\nThe use of partial least squares path modeling in international marketing (2009)Possessions and the Extended Self (1988)The pyramid of corporate social responsibility: Toward the moral management of organizational stakeholders (1991)Consumers and Their Brands: Developing Relationship Theory in Consumer Research (1998)What We Know and Don’t Know About Corporate Social Responsibility (2012)Corporate social responsibility and access to finance (2013)The Impact of Corporate Sustainability on Organizational Processes and Performance (2014)The Principles of Psychology (1891)The Measurement of Meaning (1957)Social Behavior: Its Elementary Forms (1963)The Elaboration Likelihood Model of Persuasion (1986)Measuring individual differences in implicit cognition: The implicit association test. (1998)A meta-analytic test of intergroup contact theory. (2006)An Information Processing Theory of Consumer Choice (1979)Consumer perceived value: The development of a multiple item scale (2001)Brand Experience: What Is It? How Is It Measured? Does It Affect Loyalty? (2009)Consumer Brand Engagement in Social Media: Conceptualization, Scale Development and Validation (2014)Construct validity in psychological tests. (1955)Review of Psychometric theory (2nd ed.). (1979)Significance tests and goodness of fit in the analysis of covariance structures. (1980)The Commitment-Trust Theory of Relationship Marketing (1994)PLS-SEM: Indeed a Silver Bullet (2011)Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research (1975)Understanding Attitudes and Predicting Social Behavior (1980)Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence (1988)Customer Satisfaction, Market Share, and Profitability: Findings From Sweden (1994)Dimensions of Brand Personality (1997)The Chain of Effects from Brand Trust and Brand Affect to Brand Performance: The Role of Brand Loyalty (2001)Judgment under Uncertainty: Heuristics and Biases (1974)The Iron Cage Revisited: Institutional Isomorphism and Collective Rationality in Organizational Fields (1983)Corporate Social Responsibility: A Theory of the Firm Perspective (2001)Corporate Social and Financial Performance: A Meta-Analysis (2003)Misery Loves Companies: Rethinking Social Initiatives by Business (2003)The iron cage revisited institutional isomorphism and collective rationality in organizational fields (2004)Survey response rate levels and trends in organizational research (2008)Determinants of sustainability reporting: a review of results, trends, theory, and opportunities in an expanding field of research (2013)Green supply chain management: A review and bibliometric analysis (2015)The role of music in adolescents' mood regulation (2006)TWO CRITERIA FOR GOOD MEASUREMENTS IN RESEARCH: VALIDITY AND RELIABILITY (2017)Multidimensional Assessment of Emotion Regulation and Dysregulation: Development, Factor Structure, and Initial Validation of the Difficulties in Emotion Regulation Scale (2003)Structural Equation Modelling: Guidelines for Determining Model Fit (2008)A new criterion for assessing discriminant validity in variance-based structural equation modeling (2014)
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References

  • 1988Structural equation modeling in practice: A review and recommended two-step approach.41,858 cited
  • 1998Principles and Practice of Structural Equation Modeling36,041 cited
  • 2003Research Methods for Business Students17,197 cited
  • 1979A Paradigm for Developing Better Measures of Marketing Constructs16,553 cited
  • 1993Conceptualizing, Measuring, and Managing Customer-Based Brand Equity14,745 cited
  • 1968Attitudinal effects of mere exposure.6,730 cited
  • 1985Measuring the Involvement Construct6,012 cited
  • 2000Research Methods for Business Students5,592 cited
  • 1990WHAT'S IN A NAME? REPUTATION BUILDING AND CORPORATE STRATEGY.5,424 cited
  • 2001Does Doing Good Always Lead to Doing Better? Consumer Reactions to Corporate Social Responsibility4,659 cited
  • 1977Marketing Research: Methodological Foundations4,351 cited
  • 1997The Company and the Product: Corporate Associations and Consumer Product Responses4,189 cited
  • 1991Managing Brand Equity3,818 cited
  • 2000Marketing Research: An Applied Approach2,660 cited
  • 1996Reputation: Realizing Value from the Corporate Image2,620 cited

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2023
BUSINESS RESEARCH METHODS (PHƯƠNG PHÁP NGHIÊN CỨU TRONG KINH DOANH)
2,550 cited

Cited by

  • 2018Enhancing university brand image and reputation through customer value co-creation behaviour191 cited
  • 2019Exploring digital corporate social responsibility communications on Twitter186 cited
  • 2018Destination branding and overtourism162 cited
  • 2018Corporate reputation in management research: a review of the literature and assessment of the concept147 cited
  • 2020Recipes for achieving customer loyalty: A qualitative comparative analysis of the dimensions of customer experience137 cited
  • 2021The Role of Corporate Social Responsibility Perceptions in Brand Equity, Brand Credibility, Brand Reputation, and Purchase Intentions129 cited
  • 2017IMC antecedents and the consequences of planned brand identity in higher education127 cited
  • 2017How Corporate Social Responsibility Helps MNEs to Improve their Reputation. The Moderating Effects of Geographical Diversification and Operating in Developing Regions127 cited
  • 2020A study of service quality, corporate image, customer satisfaction, revisit intention and word-of-mouth: evidence from the KTV industry122 cited
  • 2020How corporate social responsibility contributes to strengthening brand loyalty, hotel positioning and intention to revisit?113 cited
  • 2017PROMISING THE DREAM: Changing destination image of London through the effect of website place112 cited
  • 2019Love is in the menu: Leveraging healthy restaurant brands with handwritten typeface100 cited
  • 2020Co-creating brand image and reputation through stakeholder’s social network90 cited
  • 2019Brand avoidance: underlying protocols and a practical scale89 cited
  • 2021Financial Inclusion Paradigm Shift in the Postpandemic Period. Digital-Divide and Gender Gap86 cited
  • 2019A comprehensive review on logo literature: research topics, findings, and future directions82 cited