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Media-Source Preferences and Trust Building: How They Influence Relationship Management
16 references·2 citing·40 second hop
Media-Source Preferences and Trust Building: How They Influence Relationship Management (2015)Media-Source Preferences and Trust Buildi…Examining the Antecedents and Consequences of Corporate Reputation: A Customer Perspective (2008)Examining the Antecedents and…Factors Influencing the Effectiveness of Relationship Marketing: A Meta-Analysis (2006)Factors Influencing the Effec…Factors Influencing the Effectiveness of Relationship Marketing: A Meta-Analysis (2006)Factors Influencing the Effec…A social influence model of consumer participation in network- and small-group-based virtual communities (2004)A social influence model of c…OPRA: A Cross-Cultural, Multiple-Item Scale for Measuring Organization-Public Relationships (2001)OPRA: A Cross-Cultural, Multi…Relationships between organizations and publics: Development of a multi-dimensional organization-public relationship scale (1999)Relationships between organiz…Relationship management in public relations: dimensions of an organization-public relationship (1998)Relationship management in pu…Is Anybody out There? Antecedents of Trust in Global Virtual Teams (1998)Is Anybody out There? Anteced…Toward a Concept and Theory of Organization-Public Relationships (1997)Toward a Concept and Theory o…The effects of trust and interdependence on relationship commitment: A trans-Atlantic study (1996)The effects of trust and inte…The Commitment-Trust Theory of Relationship Marketing (1994)The Commitment-Trust Theory o…Determinants of Long-Term Orientation in Buyer-Seller Relationships (1994)Determinants of Long-Term Ori…Factors Affecting Trust in Market Research Relationships (1993)Factors Affecting Trust in Ma…Relationships between Providers and Users of Market Research: The Dynamics of Trust within and between Organizations (1992)Relationships between Provide…Communication and persuasion (1954)Communication and persuasionThe Influence of Source Credibility on Communication Effectiveness (1951)The Influence of Source Credi…Globalization effects or a growing cultural divide? a three-year comparative analysis of trust predictors in the US and China (2017)Globalization effects or a gr…Corporate social responsibility, media source preference, trust, and public engagement: The informed public’s perspective (2016)Corporate social responsibili…Case Study Research: Design and Methods (1984)AFFECT- AND COGNITION-BASED TRUST AS FOUNDATIONS FOR INTERPERSONAL COOPERATION IN ORGANIZATIONS. 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(1990)The Chain of Effects from Brand Trust and Brand Affect to Brand Performance: The Role of Brand Loyalty (2001)Understanding Attitudes and Predicting Social Behavior (1980)Evolving to a New Dominant Logic for Marketing (2003)Word-of-mouth communications in marketing: a meta-analytic review of the antecedents and moderators (2008)What Drives Social Commerce: The Role of Social Support and Relationship Quality (2011)Toward a theory of customer engagement marketing (2016)Markets and Hierarchies: Analysis and Antitrust Implications. (1976)Developing Buyer-Seller Relationships (1987)Consumer Acceptance of Electronic Commerce: Integrating Trust and Risk with the Technology Acceptance Model (2003)External Control of Organizations: Resource Dependence Perspective (2011)The Elaboration Likelihood Model of Persuasion (1986)Influencer Marketing: How Message Value and Credibility Affect Consumer Trust of Branded Content on Social Media (2018)A global survey of potential acceptance of a COVID-19 vaccine (2020)Customer Engagement Behavior: Theoretical Foundations and Research Directions (2010)
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References

  • 1994The Commitment-Trust Theory of Relationship Marketing22,337 cited
  • 1994Determinants of Long-Term Orientation in Buyer-Seller Relationships6,726 cited
  • 1992Relationships between Providers and Users of Market Research: The Dynamics of Trust within and between Organizations3,813 cited
  • 1993Factors Affecting Trust in Market Research Relationships3,649 cited
  • 1951The Influence of Source Credibility on Communication Effectiveness3,538 cited
  • 2006Factors Influencing the Effectiveness of Relationship Marketing: A Meta-Analysis2,596 cited
  • 2004A social influence model of consumer participation in network- and small-group-based virtual communities2,242 cited
  • 2006Factors Influencing the Effectiveness of Relationship Marketing: A Meta-Analysis1,996 cited
  • 1998Is Anybody out There? Antecedents of Trust in Global Virtual Teams1,905 cited
  • 1996The effects of trust and interdependence on relationship commitment: A trans-Atlantic study1,272 cited
  • 1954Communication and persuasion1,081 cited
  • 1998Relationship management in public relations: dimensions of an organization-public relationship790 cited
  • 2008Examining the Antecedents and Consequences of Corporate Reputation: A Customer Perspective619 cited
  • 1997Toward a Concept and Theory of Organization-Public Relationships

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532 cited
  • 2001OPRA: A Cross-Cultural, Multiple-Item Scale for Measuring Organization-Public Relationships410 cited
  • 1999Relationships between organizations and publics: Development of a multi-dimensional organization-public relationship scale348 cited
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    • 2016Corporate social responsibility, media source preference, trust, and public engagement: The informed public’s perspective34 cited
    • 2017Globalization effects or a growing cultural divide? a three-year comparative analysis of trust predictors in the US and China6 cited