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Importance–performance analysis of the Taipei Fine Arts Museum's services
16 references·4 citing·37 second hop
Importance–performance analysis of the Taipei Fine Arts Museum's services (2009)Importance–performance analysis of the Ta…Creative Arts Marketing (2017)Creative Arts MarketingThe Museum Experience (2016)The Museum ExperienceImportance-performance analysis revisited: the role of the factor structure of customer satisfaction (2003)Importance-performance analys…Marketing, concepts and strategies (2001)Marketing, concepts and strat…Marketing management: analysis. planning. implementation and control (2000)Marketing management: analysi…Learning from Museums: Visitor Experiences and the Making of Meaning (2000)Learning from Museums: Visito…An importance-performance analysis of hotel selection factors in the Hong Kong hotel industry: a comparison of business and leisure travellers (2000)An importance-performance ana…Museum Strategy and Marketing: Designing Missions, Building Audiences, Generating Revenue and Resources (1998)Museum Strategy and Marketing…Standing Room Only: Strategies for Marketing the Performing Arts (1997)Standing Room Only: Strategie…Beyond the glass case: the past, the heritage and the public in Britain. 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  • 1988Communication and Control Processes in the Delivery of Service Quality2,030 cited
  • 2000Learning from Museums: Visitor Experiences and the Making of Meaning1,892 cited
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  • 1989Oh, Yes, They Do: How Museum Visitors Read Labels and Interact with Exhibit Texts158 cited
  • 2001Marketing, concepts and strategies

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139 cited
  • 2017Creative Arts Marketing135 cited
  • Cited by

    • 2016Importance-performance analysis of service quality dimensions for the customer groups segmented by DEA59 cited
    • 2021Moving Towards Museum Digital Strategy: A Transformational Framework10 cited
    • 2023Are visitors’ satisfaction reliable? A perspective from museum visitor behavior7 cited
    • 2021Strategies for Increasing Visitors’ Interaction: The Case of Virtual Museum and Exhibitions5 cited