References

• 1971Price, brand name, and product composition characteristics as determinants of perceived quality.676 cited
• 1978Consumer and Industrial Buying Behavior607 cited
• 1974Intrinsic versus extrinsic cues as determinants of perceived product quality.385 cited
• 1954A Note on Some Experimental Findings About the Meanings of Price267 cited
• 1977The Effects of Price, Store Image, and Product and Respondent Characteristics on Perceptions of Quality176 cited
• 1978Assessing the Quality of Industrial Products144 cited
• 1971Is There a Generalized Price-Quality Relationship?143 cited
• 1969The Price-Quality Relationship: An Extension123 cited
• 1973Price Reliance: Existence and Sources118 cited
• 1970The Price-Perceived Quality Relationship: Experimental Evidence96 cited
• 1976The Influence of Price, Store Name, and Brand Name on Perception of Product Quality62 cited
• 1976A cross-national investigation of price and brand as determinants of perceived product quality.47 cited
• 1977Product Familiarity, Brand Name, and Price Influences on Product Evaluation42 cited
• 1977The Influence of Prior Product Experience, Price and Brand on Quality Perception30 cited
• 1971Combining price, brand, and store cues to form an impression of product quality