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ArticleConducting a sales training audit

Earl D. Honeycutt1996

Article1996

Conducting a sales training audit

Earl D. Honeycutt

14 citations·0/0 files stored·Industrial Marketing Management

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Human Resource Development and Performance Evaluation Management and Marketing Education Competency Development and Evaluation

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References

1983Developing and Training Human Resources in Organizations 1965Transfer of Learning 2021Sales Force Management 1977MARKETING AUDIT COMES OF AGE.1991A Framework for Conducting a Services Marketing Audit 2013Sales Force Management 1991Needs Assessment and Evaluation in Sales-Training Programs 1981Professional Sales Management

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2002Sales training in Malaysia 2012Improving Sales Performance With Self-Directed Learning 2021Evaluating Sales Training Effectiveness at the Reaction and Learning Levels 2015Addressing Service Challenges to Improve Sales Training 2012Sales Force Training Evaluation

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1997Sales Training and Education : An Empirical Investigation of Sales Management Training Programs for Sales Managersarticle · 5 shared references 1996Sales Training and Education : Some Assumptions about the Effectiveness of Sales Trainingarticle · 5 shared references 2002An Exploratory Model and Initial Test of the Influence of Firm Level Consulting-Oriented Sales Force Programs on Sales Force Performancearticle · 4 shared references 1997National account management sales training and directions for improvement: A focus on skills/abilitiesarticle · 4 shared references 2007Sales trainer roles, competencies, skills, and behaviors: A case studyarticle · 4 shared references 2006Global sales training: In search of antecedent, mediating, and consequence variablesarticle · 4 shared references

Details

Year1996

Typearticle

Published1996-03-01

VenueIndustrial Marketing Management

ISSN-L0019-8501

Languageen

Citations14

Files0 public / 0

ShelfHuman Resource Development and Performance Evaluation

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doi10.1016/0019-8501(95)00064-x

openalex_workW1994050907

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