References

• 1995Marketing for Hospitality and Tourism1,885 cited
• 1997Ethics and Target Marketing: The Role of Product Harm and Consumer Vulnerability402 cited
• 1998Evaluative Images and Tourism: The Use of Personal Constructs to Describe the Structure of Destination Images375 cited
• 1998Determining Segmentation in Sales Response across Consumer Purchase Behaviors232 cited
• 1996Hotel guest satisfaction among business travelers What are the important factors?231 cited
• 1998The Impact of Advertising Positioning Strategies on Consumer Price Sensitivity204 cited
• 1992Marketplace Lodging Needs of Mature Travelers195 cited
• 1996North American Ecotourists: Market Profile and Trip Characteristics179 cited
• 1993Hotel Selection Factors as They Relate to Business Travel Situations159 cited
• 1993Do American Business Travellers Have Different Hotel Service Requirements?133 cited
• 1988The Clustering of America124 cited
• 1992Classifying Tourists into Market Segments123 cited
• 1993Understanding the Unique Consumer Behavior of Japanese Tourists114 cited
• 1996What Do Mature Travelers Perceive as Important Hotel/Motel Customer Services?87 cited
• 1996Hybrid Conjoint Analysis as a Research Technique to Measure Meeting Planners' Preferences in Hotel Selection